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As a Communications Strategist, you will plan and develop compelling content to build and support the company's brand while ensuring alignment with our corporate values and mission. You will work cross-functionally with the marketing and other business divisions. This role will be required to execute on our brand strategically and tactically through our social and digital channels.
Job Responsibility:
Produce high-quality content for digital channels and social media, as well as media articles, bylines, and comments, adhering to SEO best practices
Ensure that all content aligns with the brand’s messaging and values
Oversee our social media presence, including content creation, posting schedules, and community engagement
Cultivate relationships with relevant media outlets and work on securing media coverage
Implement end-to-end social media campaigns and communications initiatives
Engage in daily social listening to monitor industry news, trends, competitor activity, and our brands
Contribute with creative ideas on how to leverage social media and digital marketing
Consistently review social analytics to drive insights to improve ongoing campaign performance
Monitor and manage all social media accounts and respond to customer comments, questions, and feedback
Requirements:
5+ years of marketing and communications experience
2+ years in a senior communications or marketing role
Degree in Marketing, Communications, or a related field
Exceptional communication skills in writing, proof-reading, editing, and verbal communication
Creative and strategic thinker with the ability to develop engaging content
Direct experience working with marketing tools such as Sprout Social, Meltwater, and HubSpot
What we offer:
Employee and Family Assistance Program (EFAP) and Wellness Essentials
Group retirement savings plan with company match
Opportunity to participate in our stock purchase plan
Paid holidays and generous paid time off
Hybrid work arrangements
Paid volunteer opportunities
Charitable donation matching
Employee recognition programs that include referral incentives and potential for performance-based incentives