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Communications Planner

United States, Philadelphia · Job Posted January 02, 2026
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Job Description

A major national brand seeking an experienced Senior Communications Planner to develop integrated, audience-driven communication strategies that drive brand awareness, engagement, and business growth. This is a contract role with strong potential to convert to full-time, working on a hybrid schedule in Philadelphia. In this role, you’ll partner closely with product, marketing, creative, media, PR, retail, and internal communications teams to translate business priorities into cohesive, multi-channel communication plans that deliver consistent, impactful brand experiences.

Job Responsibility

  • Develop comprehensive, multi-channel communication strategies that connect product priorities with audience insights and behaviors
  • Translate business objectives, product roadmaps, and growth goals into actionable, audience-focused communication plans
  • Establish communication architecture, including message hierarchy and channel roles, to ensure consistency and clarity
  • Evaluate and recommend channel strategies that support product positioning, launches, and audience growth
  • Partner with media, creative, PR, and retail teams to activate integrated campaigns across paid, owned, and earned channels
  • Ensure messaging consistency while adapting content appropriately across all customer touchpoints, including awareness, in-store, and internal communications
  • Serve as a strategic connector across product, marketing, growth, retail, PR, and internal communications teams
  • Align employee-facing communications with external brand and product narratives
  • Present clear, compelling cross-channel recommendations to internal stakeholders and leadership

Requirements

  • 5–8+ years of experience in communications planning, integrated marketing, audience strategy, or a related discipline
  • Strong understanding of cross-channel communications, including media, PR, retail, and internal environments
  • Proven ability to translate product strategy into audience-centric communication plans
  • Excellent storytelling, presentation, and facilitation skills
  • Experience working in agency or multi-stakeholder environments preferred
  • Collaborative mindset with strong strategic thinking and problem-solving abilities

Nice to have

Experience working in agency or multi-stakeholder environments preferred

What we offer

  • medical
  • dental
  • 401(k)
  • direct deposit
  • commuter benefits

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