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The Communications and Marketing Specialist serves as a key member of the Provost’s Office, responsible for developing and executing comprehensive communication and marketing initiatives that support the office’s priorities and enhance visibility across the university. This role manages the full lifecycle of content creation—including writing, editing, and proofreading—for a variety of print and digital platforms. Core responsibilities include producing news releases, feature stories, promotional materials, website and email campaign messaging, and e‑newsletter or magazine articles. Working collaboratively with the Division of Communications and Marketing and the Chief of Staff, the specialist contributes to the development of strategic marketing plans and evaluates their effectiveness. The position is highly interactive and requires strong coordination with project teams, program leaders, printers, and external marketing professionals. Through high‑quality storytelling, brand-aligned messaging, and strategic communication planning, the Communications and Marketing Specialist plays an essential role in advancing the mission and initiatives of the Provost’s Office.
Job Responsibility:
Developing and executing comprehensive communication and marketing initiatives that support the office’s priorities and enhance visibility
Managing the full lifecycle of content creation—including writing, editing, and proofreading—for a variety of print and digital platforms
Producing news releases, feature stories, promotional materials, website and email campaign messaging, and e‑newsletter or magazine articles
Contributing to the development of strategic marketing plans and evaluates their effectiveness
Coordinating with project teams, program leaders, printers, and external marketing professionals
High‑quality storytelling, brand-aligned messaging, and strategic communication planning
Requirements:
Requires a high school diploma (or equivalent) and four years of relevant experience in professional writing for print, web or digital media
creating communication or marketing materials
and using graphic design software
Requirements may be met through a combination of work experience and education
Nice to have:
Bachelor's degree
3-5 years’ experience working in content development, publication editing, journalism, advertising, marketing or related field
Master’s degree in English, Writing, Journalism/Mass Communications or related field
Experience working in a university setting
Experience with HTML coding or content management systems for web content experience
Attention to detail, especially as it relates to content and design
Excellent spelling and grammar skills
Exceptional oral and written communication skills for engaging a wide range of audiences
Strong communication and relational skills
Knowledge of editorial marks and style guides, including AP Style
Knowledge and experience working with online content management systems (CMS) and utilizing the web as a marketing tool
Careful attention to detail, including content and other elements of print and online publications
Ability to prioritize multiple projects and meet required deadlines with tight turnaround
Ability to contribute positively to a team environment, as well as work independently
Ability to exercise independent judgement and discretion in developing and editing content for a variety of mediums