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The Communications Specialist supports the strategic communication needs of the Division of Digital Transformation & Technology by developing clear, engaging, and professional content for all audiences. This role is responsible for crafting both persuasive marketing copy (ads, social, email, web) and essential division-wide communications (emails, announcements, presentations, web pages). The Communications Specialist will collaborate with the Communications Team to produce a variety of content, and must be proficient in working across all content formats to deliver consistent, brand-aligned messages. This position is ideal for a creative professional with a passion for storytelling, whether through exceptional writing or professional visual design.
Job Responsibility:
Supports the strategic communication needs of the Division of Digital Transformation & Technology by developing clear, engaging, and professional content for all audiences
Responsible for crafting both persuasive marketing copy (ads, social, email, web) and essential division-wide communications (emails, announcements, presentations, web pages)
Collaborate with the Communications Team to produce a variety of content
Must be proficient in working across all content formats to deliver consistent, brand-aligned messages
Requirements:
Master’s degree in Marketing, Communications, Journalism or a related field of study required
Or a bachelor’s degree in Marketing, Communications, Journalism or other related field of study with related work experience equivalent to a master’s degree
Considerable experience in marketing copywriting, content creation, digital marketing, or public relations/communications in a professional setting
Exceptional competency in one of two areas: advanced copywriting/editing OR visual design/presentation skills
Writing: Strong writing, editing, and proofreading skills with strong attention to detail
skilled in writing short, persuasive, and effective copy
Visual: Working experience creating professional, visually engaging PowerPoint/slide presentations
Basic design experience in creating professional content within brand guidelines
Strong understanding of branding, messaging, and audience engagement
Ability to manage multiple projects and deadlines in a fast-paced academic environment
Ability to build relationships with diverse stakeholders, including faculty, staff, and administrators
Ability to shift priorities quickly and anticipate communication needs in a dynamic setting
Basic knowledge of accessibility standards for digital content and presentations
Nice to have:
Familiarity with higher education organizational structures, priorities, and communication needs
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