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As our Commercial Representative in Saskatchewan, you are passionate about building relationships with private retailers, as well as regional and national chains within the industry. A successful candidate will drive sales through volume, distribution, data driven insights, and execution initiatives while providing stellar service with both budtenders and store owners. In this role, you will work with customers in Saskatchewan, representing Village Farms’ portfolio of brands. This is an introductory sales position for someone wanting to join the cannabis industry and make their mark within a dynamic sales team.
Job Responsibility:
Drive regional delivery of Village Farms’ revenue, share, and distribution, targets inside your assigned account network leveraging commercial resources
Sell in and merchandise in strategic retail programming to position Village Farms’ products and brands to lead in every segment we participate in
Accountable of Territory spend and travel budget resources
Develop and execute route plan to maximize sales interactions with retail KDMs
Execute Shelving/ Primary Placement, Pricing initiatives, Display POS, Promotions, Product Quality Standards – ensure these are executed flawlessly
Proactively identify customer needs and business opportunities, develop, and execute creative selling solutions to grow sales and consumer awareness of the brand
Building strong business relationships with key customers and consumer groups
Monitor market performance and ensure assigned accounts are delivering optimal customer service, education, and sales to ensure Village Farms quality standards are executed
Builds, owns, and nurtures relationships with each account in the assigned territory creating strong partnerships
Build community through service and authentic connection with ownership, management, budtenders, and influencers
Establishes strong relationships and collaborates with other commercial team members
Strategically propel the Village Farms house of brands at retailer and consumer education initiatives in store and periodically at trade fairs, product launches, and other industry events
Support delivery of Village Farms educational platform – leverage internal resources to train groups of budtenders and distributors about our brands, products, growing methods, quality standards, and story
Ensure merchandising tools and promotional assets are strategically leveraged to drive sales
Requirements:
Post secondary education preferred
Minimum 1-2 years of experience in retail, B2B sales, Wholesale, Trade Marketing, Merchandising, Customer Service, or related field
Passion for learning, sharing, and continuously developing
Creative thinker focused on providing innovative solutions