Commercial Planning Manager

Lead strategic and operational planning for the Sales function, ensuring alignment between commercial objectives and execution. This role co-creates the Annual Business Plan (ABP) and Rolling Estimates (RE), builds sales trends with Sales teams, and communicates commitments to Demand Planning for accurate forecasting. Responsible for achieving BP by channel and year-end, acting as the main point of contact for Supply Chain, RGM, and Marketing on all sales numbers and volume analysis. The role also governs commission and incentive frameworks, ensuring >95% commission eligibility, tracking zero-commission employees, and supporting P&C and Sales in P4G evaluations through YTD KPI achievement reporting. Additionally, manages the Sales Incentive Lead to design KPIs, oversee budgets, calculate ROI, and ensure dashboard readiness for transparency and motivation.