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Direct Line Group Logo Direct Line Group · IT - Administration

Commercial Analyst

United Kingdom, Leeds · Job Posted May 29, 2026
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Job Description

DLG is evolving. Across every facet of our business, our teams are embracing new opportunities and putting customers at the heart of everything they do. By joining them, you’ll have the opportunity to not just be recognised for your skills but encouraged to build upon them and empowered to do your absolute best. Step into a role where your insight truly shapes the future of our business. We’re excited to welcome a Commercial Analyst into our high-impact Price Comparison Website (PCW) team, where you’ll play a key role in understanding performance, spotting opportunities, and influencing the decisions that drive growth. In this role, you won’t just interpret data – you’ll help uncover the stories behind it. Your analysis will guide trading strategy, enhance customer outcomes, and support critical commercial choices that help us stay ahead in a fast-moving market. You’ll collaborate closely with talented colleagues across the wider Commercial Trading team, contributing directly to our Business Plan and helping to deliver on our long-term ambitions. If you’re curious, motivated, and ready to make a visible impact, this is the place to do it.

Job Responsibility

  • Monitor and report on weekly performance metrics across the Sales and Renewal funnels
  • Conduct in-depth analysis to identify underlying trends, performance drivers, and improvement opportunities
  • Contextualise performance through active monitoring of the Home insurance market and competitor dynamics
  • Use data, commercial intuition, and structured thinking to make decisions in uncertain environments
  • Support the creation of the Business Plan for Home PCW customers and track delivery against this plan
  • Be curious and creative: challenge assumptions, bring fresh perspectives, and identify opportunities for positive change
  • Work collaboratively with Pricing, Product, Operations, Marketing and Digital teams to drive aligned commercial outcomes
  • Drive delivery of initiatives using a test-and-learn approach to maximise benefits and generate insight
  • Build an understanding of customer and commercial trade-offs in a highly regulated industry
  • Develop a strong understanding of the regulatory landscape and translate requirements into implications for business models, products, and processes.

Requirements

  • Commercial acumen with proven experience in identifying opportunities and delivering business change
  • Strong analytical skills, with the ability to manipulate data sets and draw meaningful insights
  • A curious and creative mindset, with the confidence to challenge existing processes and customer journeys
  • A proactive, adaptable approach, thriving in a fast-paced and dynamic environment
  • Excellent communication and collaboration skills, with the ability to influence stakeholders and drive positive change.

What we offer

  • Employer contributed pension
  • Annual company bonus
  • Discounts on Insurance products
  • Generous holiday allowance
  • Flexible benefits package including optional health and dental insurance
  • Buy as you earn share scheme
  • Employee discounts and cashback
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