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Looking for a Chief Marketing Office (CMO) with 8+ years of marketing and advertising leadership experience for a full-time, fully onsite position with our client in Western Massachusetts. The Chief Marketing Officer (CMO) drives strategic and tactical leadership for all marketing and advertising efforts, overseeing multi-channel campaigns to meet and exceed revenue and performance targets. Reporting to the CEO, the CMO partners with the executive team to design, execute, and measure effective inbound and outbound strategies, optimize digital and print marketing, increase site traffic, generate and nurture leads, and improve customer acquisition.
Job Responsibility:
Drives strategic and tactical leadership for all marketing and advertising efforts
Oversees multi-channel campaigns to meet and exceed revenue and performance targets
Partners with the executive team to design, execute, and measure effective inbound and outbound strategies
Optimizes digital and print marketing
Increases site traffic
Generates and nurtures leads
Improves customer acquisition
Data-driven analysis of marketing performance
Campaign optimization
Team leadership
Full-funnel strategy development across B2B and B2C channels
Oversees website and e-commerce optimization
Collaborates closely with other C-suite leaders to ensure a seamless customer journey and effective lead capture
Requirements:
8+ years’ marketing and advertising leadership, including 3+ years leading inbound strategy
Bachelor’s degree in marketing, communications, or related field
MBA preferred
Advanced HubSpot experience
familiarity with Salesforce, WordPress, and WooCommerce a plus
Strong team leadership, strategic vision, hands-on execution, and communication skills
Results-driven, adaptable, and collaborative
Up-to-date with leading digital platforms (Meta, LinkedIn, etc.)
Occasional travel required
Nice to have:
Ideal candidate will come from a B2B education or publishing organization
What we offer:
Relocation package available
Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance
Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan