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Chief Marketing Officer

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Delivery Hero

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Location:
United Arab Emirates , Dubai

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

We are hiring a Chief Marketing Officer to operate as an enterprise growth architect, reporting directly to the CEO. The CMO will own the brand and growth agenda across all markets, shaping foundational strategy, defining structural affordability levers, influencing product priorities, and delivering measurable commercial impact. This role requires true ownership of the brand, deepening and harmonising its meaning and purpose, and deliberately shaping the customer experience across markets. The CMO will align marketing tightly with the operating model, lead a clear affordability and growth strategy, and drive radical improvements in ROI and accelerated growth. Success demands a combination of uncompromising, data led performance discipline and the heart and vision to elevate the brand and customer experience.

Job Responsibility:

  • Define and own the enterprise brand vision end to end across all markets
  • Clarify and harmonise what the brand stands for and what it means to customers
  • Elevate positioning beyond price and promotion to drive emotional connection and long-term differentiation
  • Lead breakthrough, tier-1 campaigns from strategic intent through execution
  • Ensure brand coherence while maintaining market relevance
  • Raise creative and execution standards across markets and agency partners
  • Own the enterprise growth strategy with full accountability for profitable customer expansion across markets
  • Define and lead the end to end affordability agenda, identifying structural levers and translating them into product and commercial priorities
  • Build and scale a best in class CRM engine across acquisition, lifecycle and retention for the core customer base
  • Own company wide pricing and promotions architecture, ensuring disciplined test & learn execution
  • Drive measurable step change improvements in marketing ROI and capital efficiency
  • Embed analytics, experimentation and performance management as core operating principles across markets
  • Align growth strategy tightly with the operating model to ensure scalable execution
  • Own the subscription growth engine across markets
  • Drive structural improvements in subscriber conversion, retention and lifetime value
  • Strengthen churn management and renewal performance through rigorous cohort analysis
  • Partner with Product and Commercial teams to continuously enhance the premium value proposition
  • Ensure clear performance tracking and accountability for subscription economics
  • Set media strategy and allocate budgets across countries and channels with strict ROI discipline
  • Lead continuous optimisation through structured testing and performance tracking
  • Elevate agency accountability and execution standards
  • Ensure disciplined capital allocation aligned with growth priorities
  • Oversee talabat’s partnership vertical, defining a high-growth strategy that balances consumer centricity with financial sustainability
  • Empower team to secure high-value partnerships while collaborating with Product and Tech to build features and levers required to fuel growth
  • Own full lifecycle from strategic direction and budget governance to championing cross-functional execution

Requirements:

  • Has owned a brand end to end at enterprise scale, beyond spend management
  • Solid experience across multiple areas: brand, campaigns, media agencies, performance marketing, CRM, subscriptions, and growth
  • Has shaped structural growth strategy, including affordability and product implications
  • Has delivered radical ROI improvement and accelerated growth
  • Is deeply analytical, detail oriented and performance driven
  • Simultaneously brings strong brand instinct and customer vision
  • Is comfortable operating at both strategic and granular levels
  • Strong people leader who has led large, complex, multi-country organisations in competitive, consumer facing environments
  • Demonstrates strong exposure to pricing, promotions and transformation
  • Brings passion for technology, data and AI enabled marketing

Additional Information:

Job Posted:
May 05, 2026

Employment Type:
Fulltime
Work Type:
On-site work
Job Link Share:
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