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Channel Strategy and Shopper Marketing Manager

unilever.com Logo

Unilever

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Location:
Philippines , Metro Manila

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

The Channel Strategy and Shopper Marketing Manager delivers consistent, competitive, and profitable growth by translating the Beauty & Wellbeing brand strategies into holistic category growth programs in Beauty Discovery channels that get our key products distributed and placed in more outlets.

Job Responsibility:

  • Develop and deploy category growth strategy for Beauty, E-Comm, Health, and Proximity channels including a comprehensive distribution strategy across the eRTM
  • Develop and deploy robust category commercial plans and define right investment model
  • Defines category channel execution blueprint
  • Brings the voice of the shoppers and/or retailers into the country business unit
  • Collaborates with cross-functional teams across Marketing, Sales, Supply Chain, and Finance
  • Achieve Key targets in terms of channel growth, distribution, spend efficiency

Requirements:

  • Strategic, collaborative, proactive, detail-oriented, data-driven, innovative/creative
  • Shopper- and consumer-obsessed
  • Data-driven creator
  • Curious about the unknown and finds proactive ways to learn and upskill
  • Business acumen and ownership mindset
  • Project Management and Communication skills
  • Strategic influencing
  • Background in Category management, Shopper channel marketing and Trade Marketing
  • Familiar with data analytics tools and dashboards
  • Digital/Dcommerce marketing knowledge
  • Has Industry background preferably beauty and personal care, FMCG, e-commerce

Additional Information:

Job Posted:
January 15, 2026

Employment Type:
Fulltime
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