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Wind River is seeking an experienced and entrepreneurial Channel Sales Leader to drive, enable, and scale bookings and revenue across our Aerospace, Defense, and Government (ADG) markets through strategic and high-value partnerships. This leader will own the strategy and execution of our ADG channel ecosystem globally, with a heavy focus on the U.S. and EMEA markets.
Job Responsibility:
Define and execute the global ADG channel sales strategy
Identify, recruit, and develop strategic partnerships with System Integrators, Distributors and VARs, and Federal/Defense contractors
Lead joint business planning and enablement with top-tier partners
Collaborate with the Global ADG Leadership Team, WRX Proxy, and Functional Leaders
Drive partner-originated and partner-influenced pipeline across U.S. and EMEA ADG accounts
Lead negotiations and structuring of channel agreements, incentive programs, and revenue-sharing models
Build programs that expand partner technical competency and sales capability
Lead or co-sell into top strategic accounts
Own pipeline quality and forecast accuracy for ADG channel-driven business
Identify annual investment required and build the case for internal approval
Ensure compliance with all U.S. government and export control regulations
Champion a culture of outcome-based selling, customer obsession, and execution excellence
Requirements:
15+ years of combined experience in channel partner relationship management, sales or business development within the Aerospace, Defense, or Government sectors
Deep understanding of U.S. Government procurement, contracting, and acquisition processes (FAR/DFARS, IDIQ, OTA, CSO, BPA, ELA, GWAC)
Proven experience selling into ADG customers (DoD, DOE, DHS, NASA, intelligence community, primes, or tier-1 system integrators)
Hands-on experience managing or enabling ADG channel partners
Track record of building and leading teams (direct or matrixed) with strong collaboration across Sales, BD, Product, and Marketing functions
Strong knowledge of embedded intelligence, Software Edge space
Strong business acumen and financial fluency
Exceptional communication and executive engagement skills
Entrepreneurial mindset with a passion for scaling new revenue channels and driving measurable growth
Local resident with ability to work on site
What we offer:
Hybrid work model for workplace flexibility
Comprehensive health, dental, and life insurance
Short and long-term disability coverage
RRSP matching for financial security
Flexible time-off policies for work-life balance
Employee assistance program for mental well-being
Learning benefits, including a LinkedIn Learning subscription and seminars