Channel Marketing Manager

• Leading channel marketing activity end-to-end, with clear accountability for acquisition, conversion and commercial performance
• Developing channel strategies and translating them into actionable plans with measurable objectives
• Planning and delivering campaigns that strengthen partner engagement and drive high-quality customer volume at efficient CPA levels
• Creating and coordinating marketing materials and content for partner and community groups to support channel growth
• Managing channel-specific website content, ensuring accuracy, compliance and brand consistency while improving journey performance
• Supporting SEO enhancements and optimising landing pages and journeys to improve visibility, engagement and conversion
• Executing digital and partner campaigns across PPC, paid social and other channels, using LTV and performance data to inform optimisation and improve ROI
• Driving omni-channel activity for key partnerships, ensuring marketing plans align with commercial goals and deliver measurable improvements in lead and conversion performance
• Analysing channel and journey data to identify opportunities, recommend improvements and influence decision-making across teams

• Significant experience in a marketing role with a strong track record of delivering commercially successful campaigns
• A product-owner-style mindset (or someone who has experience of working in a Product Owner role) - someone who understands journeys, thinks in terms of conversion and enjoys working with teams to improve customer pathways
• Strong commercial acumen and confidence interpreting performance data to guide strategy and optimisation
• Exceptional communication skills, with the ability to influence stakeholders and articulate clear, compelling plans
• Hands-on experience managing digital campaigns (PPC, paid social, content) with a focus on acquisition and ROI
• Highly organised, adaptable and proactive, with the ability to thrive in a fast-moving environment
• Strong attention to detail and a commitment to delivering high-quality, brand-aligned work
• Effective collaborator with experience working across teams and with external partners
• Experience in insurance, veterinary, breeder, rehoming or related sectors is advantageous

Experience in insurance, veterinary, breeder, rehoming or related sectors is advantageous

• 25 days annual leave which increases with service, plus bank holidays and an additional day off for your Birthday
• Opportunity to buy/sell up to 5 days annual leave per calendar year
• Contributory pension and Life Assurance scheme
• Access to 25% off insuring your pet with Agria. Friends and family are also entitled to a discount too
• Access to a Health Cash Plan, mental health support and health and wellbeing platforms, including Headspace
• Free tickets to a huge variety of pet related events