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Coca-Cola HBC Logo Coca-Cola HBC · -

Channel Marketing Manager - Out of Home

Poland, Warszawa Employment contract 23200.00 PLN / Month · Job Posted June 29, 2026
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Job Description

Responsibility for the development and management marketing strategy for OOH Channel & Events (HoReCa - Hotel/Restaurants/Cafes), On the Go (Takeaway), Vending & Events). The person in this position is responsible for developing the marketing strategy for the OOH & Events channel, achieving point-of-sale business results through well-defined marketing activities, securing key partnerships, which focus on optimizing sales and maximizing our brand presence in the Out of Home channel, leading to profitable growth. The position involves a lot of business travel in the face of a strongly changing market.

Job Responsibility

  • Environment analysis and customer needs assessment
  • Defining strategic objectives and directions (long-term/annual BP)
  • Action planning and implementation
  • Monitoring results and adjusting strategies
  • Cross-functional cooperation
  • Leading the Team
  • Financial budget management
  • Building key partnerships

Requirements

  • University degree
  • Minimum 5 years of professional experience, preferably in the FMCG industry or OOH channel
  • Strong commercial understanding, including sales, marketing, and/or event experience
  • Good knowledge of financial matters
  • Strong analytical thinking and ability to synthesize information for decision-making
  • Experience in managing, developing, and motivating people
  • Strategic thinking and ability to manage multiple priorities
  • Strong negotiation skills
  • Strong presentation and storytelling skills
  • Strong analytical skills and financial acumen
  • Excellent relationship-building and stakeholder management skills
  • Strong results orientation
  • Project management experience
  • Creativity and innovation mindset
  • Leadership and motivation skills
  • Good command of English
  • Good Microsoft Office skills, especially Excel, Word, and PowerPoint

What we offer

  • Additional days off
  • Development opportunities
  • Equal opportunity employer
  • Work with iconic brands
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