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We are seeking a Digital Campaign Specialist to lead the execution of promotional campaigns across Vodafone’s digital channels. This role is pivotal in enhancing customer engagement through precise targeting, campaign configuration, and performance optimisation. The individual will work cross-functionally to align stakeholders, manage campaign tools such as Adobe Target and Airship, and ensure high-quality delivery across web and app platforms.
Job Responsibility:
Execute end-to-end digital campaigns for promotional offers and advertising initiatives
Align internal stakeholders through briefings to define campaign goals, audiences, and assets
Configure and schedule campaigns using Adobe Target, including audience setup and asset linking
Conduct quality assurance testing across web and app placements
Monitor campaign performance, report outcomes, and manage post-campaign scaling or closure
Requirements:
Experienced in digital campaign management and stakeholder coordination
Proficient in Adobe Target, Airship, and analytics tools
Skilled in managing multiple campaigns with strong attention to detail
Comfortable working in agile environments and cross-functional teams
Fluent in German (C1/C2) and English
Capable of drafting campaign texts and managing visual assets
Familiar with basic HTML and asset handling
Strong in documentation and project coordination
What we offer:
Opportunity to influence digital engagement strategies across Vodafone’s platforms
Exposure to high-impact campaign tools and agile methodologies
Collaborative work environment with cross-functional teams
Development of strategic thinking and stakeholder management skills
Contribution to customer experience improvements through digital innovation