Channel Customer Marketing Lead Job at Advocate Group (London)

Senior Customer Marketing Manager

As Senior Customer Marketing Manager, you will lead the strategic development an...

Location

Germany , München

Salary:

Not provided

ATOSS Software SE

Expiration Date

Until further notice

Requirements

Degree in Marketing, Business, Communications, or a related field
Minimum of 7 years’ relevant experience in B2B customer marketing, customer advocacy, or similar roles—ideally within SaaS or technology sectors
Proven track record of developing and executing customer marketing programs that drive advocacy, retention, and customer-led growth
Strategic mindset with strong analytical skills and a passion for data-driven decision-making
Demonstrated ability to lead cross-functional initiatives and collaborate effectively with sales, customer success, and communications teams
Skilled in copywriting, editing, storytelling, and interviewing, with a focus on capturing compelling customer narratives for multiple channels
Experience in driving the creation and activation of customer stories, testimonials, events, and press releases, ideally including video formats
Consistent record of maintaining brand integrity and elevating customer experience across programs, content, and customer touchpoints
Native-level German and business-fluent English (C1/C2) are essential for success in this role.

Job Responsibility

Develop and execute a comprehensive customer marketing strategy to drive advocacy, referenceability, upsell opportunities, and increase customer lifetime value
Own the sourcing, creation, and activation of customer stories, case studies, references, and testimonials across all channels
Lead the planning and organization of customer webinars and events to highlight successful partnerships and outcomes
Manage and support customer-related press releases and PR opportunities in collaboration with the communications team
Work closely with sales and customer success teams to identify top customer advocates and align marketing efforts with account objectives
Build and maintain a structured program for capturing customer feedback and leveraging success metrics for marketing purposes
Drive targeted campaigns to nurture existing customers, increase engagement, and support retention and expansion goals
Track, analyze, and report on key customer marketing KPIs to measure impact and refine strategies
Stay up to date with B2B customer advocacy trends, storytelling best practices, and competitive benchmarks to inform innovation.

What we offer

Competitive Rewards: Including profit-sharing and employee stock program
Structured Onboarding & Continuous Leadership Development: Clear career paths onboarding through Expert & Leadership Tracks, plus access to ATOSS Academy
Flexible Work Culture: Hybrid options (remote within the EU), 30 days of vacation, and a strong commitment to diversity & inclusion
Engaging Team Environment: Seasonal company events, team retreats, and an in-house barista
Health & Wellbeing: Including regular check-ups, corporate wellness programs, and Wellhub membership
Stability & Growth: Company listed on SDAX & TecDAX, with 19+ years of record-breaking revenue and a 30%+ EBIT margin. Certified Top Employer© for the 5th year in a row.

Fulltime

Sr. Customer Marketing Manager

Build and nurture customer relationships with some of our largest and most strat...

Location

United States , San Mateo

Salary:

140000.00 - 200000.00 USD / Year

Verkada

Expiration Date

Until further notice

Requirements

5-8+ years of experience in customer marketing, journalism, or a similar background that combines strong relationship building skills with the ability to conduct in-depth interviews and synthesize insights
Excellent writing and editing skills with an eye for brand tone, clarity, and consistency
Experience proactively building relationships with technical executives and business leaders
Ability to quickly get past the surface level story and to ask the questions necessary to understand the deeper business impact of a product or service
Demonstrated comfort with working with technical concepts and products
Collaborative approach working cross-functionally with communications, sales, and broader marketing teams
Must be willing and able to commute 5 days in office.

Job Responsibility

Work with sales to identify customers whose use of Verkada has transformed their organization in terms of physical safety and/or operational performance
Build meaningful, ongoing relationships with contacts across these customers who would be willing to participate authentically in advocacy activities on an ad hoc basis
Work closely with IT/physical security as well as communications and legal teams at the customer to craft a narrative that positions them as innovative and forward thinking adopters of physical security technology
Write 4-5 external-facing customer stories per quarter as well as develop internal “win-wire” materials for sales enablement
Build and maintain an internal repository of publicly referenceable customer logos and metrics
Work closely with our creative team to build a detailed storyboard for 1-2 video case studies per quarter
Partner with our webinars and field events leads to proactively suggest customers who can be featured in webinars and in live speaking engagements
Partner with creative, communications, and demand generation teams to build assets and amplify our customer stories across both organic and paid channels

What we offer

Healthcare programs that can be tailored to meet the personal health and financial well-being needs - Premiums are 100% covered for the employee under at least one plan and 80% for family premiums under all plans
Nationwide medical, vision and dental coverage
Health Saving Account (HSA) with annual employer contributions and Flexible Spending Account (FSA) with tax saving options
Expanded mental health support
Paid parental leave policy & fertility benefits
Time off to relax and recharge through our paid holidays, firmwide extended holidays, flexible PTO and personal sick time
Professional development stipend
Fertility Stipend
Wellness/fitness benefits
Healthy lunches provided daily

Fulltime

APAC Marketing Lead

To revolutionize an industry, assembling the finest team is essential. If you as...

Location

Singapore , Singapore

Salary:

Not provided

Formlabs GmbH

Expiration Date

Until further notice

Requirements

5+ years of experience in regional marketing for a global B2B product company
Experience across a wide range of marketing disciplines including content development, brand, channel marketing strategies, and demand generation
Excellent English language skills required
Experience using tools like Google/Baidu Analytics, Website CMS, Salesforce/CRM, Marketing Automation
Strong analytical skills to identify trends, opportunities, and issues, and the ability to make data-driven decisions
Creative, out-of-the-box thinking
Results-driven and willing to go the extra mile to achieve targets
Strong team player

Job Responsibility

Develop end-to-end marketing plans to synchronize Formlabs and Channel Partner marketing and promotional initiatives across manufacturing, dental, and medical sectors
In charge of regional PR, brand positioning, and awareness initiatives to uphold Formlabs' status as the market leader in professional 3D printing
Collaborate with global product marketing, content, and translation teams to deliver compelling Formlabs content tailored to meet the needs of customers and partners
Develop and implement regional channel programs, and empower channel partners with effective product marketing materials
Engage with customers to gain insights into their usage of Formlabs printers and create new user stories that highlight customer success across diverse industries
Establish and monitor key regional marketing KPIs and OKRs related to channel performance, web traffic, user engagement, and other relevant metrics
Manage the APAC marketing team and join the APAC leadership team

What we offer

Corporate Medical Insurance
Shares in the company (we’re a Unicorn company)
Flexible benefit allowance
Annual health screening
Development opportunities both in-house and off-site
Unlimited 3D prints
Fun team events

Growth Marketing Lead

We are looking for a hands-on Growth Marketing Lead to drive Koala’s acquisition...

Location

Australia , Sydney

Salary:

Not provided

Koala

Expiration Date

Until further notice

Requirements

7+ years of experience in performance or growth marketing
Proven track record of scaling a consumer brand and managing large-scale advertising budgets to drive paid channel growth
Deep, hands-on expertise across paid marketing mix, in particular Paid Social (Meta, TikTok), SEM (Google Ads)
Experience across SEO, CRM, Affiliates, TV/BVOD also a plus
Advanced in Excel and highly proficient in analytics tools (e.g., Google Analytics, Looker, Tableau)
Ability to translate complex data into actionable insights and strategic decisions
Excellent communicator & collaborator
Customer-obsessed & commercially minded with a strong understanding of business metrics and P&L management

Job Responsibility

Own paid media strategy and performance across Meta, Google, YouTube, and TikTok
Turn commercial targets into focused channel plans, budgets, pacing, and optimisation priorities
Collaborate with the growth and cross-functional teams to create full-funnel and channel-based growth strategies and ideas
Build, launch, and manage campaigns with best-practice structure, tracking, and naming conventions
Run a structured testing program across paid social and paid search
Design and run A/B tests across creative, audiences, offers, and formats
Lead performance analysis and reporting to inform decisions and guide ongoing optimisation
Build a tight testing rhythm with the Creative Strategist
Maintain daily pacing dashboards and KPI reporting across channels
Promote a data-driven, test-and-learn culture

What we offer

Hybrid working
Generous time off - volunteer, parental, Koala life leave
Fully stocked kitchen with healthy local produce
Pet-friendly office
Free Koala products with ‘mates rates’ for friends and family
Access to Employee Assistance Program with unlimited sessions for financial, work, relationship, family or wellbeing support
Career acceleration via Learning Management platform Juno, individual and team growth budgets and dedicated days
BCorp Certified, WWF Partnership, volunteer days

Fulltime

Lead Marketing Manager (Performance)

We’re pioneering the future of agrifintech in Europe. We’re on a mission to buil...

Location

Germany , Berlin

Salary:

Not provided

FoodLabs & Atlantic Labs

Expiration Date

Until further notice

Requirements

Experience in digital marketing, ideally in a B2B, fintech, or tech scale-up environment
Proven track record in conceptualizing and executing end-to-end campaigns that drive measurable growth
Strong grasp of performance marketing channels (Google Ads, Meta, Display, SEO, Email, etc.)
Deep analytical mindset - able to interpret data, calculate ROI, and make decisions based on evidence, not intuition
Experience managing budgets with accountability for unit economics (CAC, LTV, contribution margin)
Proficiency with marketing analytics and automation tools
Excellent project management and cross-functional communication skills
Hands-on mindset - equally comfortable building, executing, and optimizing
Fluency in English and German

Job Responsibility

Own the marketing strategy and execution across all channels - from concept to campaign delivery and post-campaign analysis
Plan, launch, and optimize end-to-end campaigns (paid search, paid social, retargeting, email, content, SEO, partnerships)
Build and scale demand generation programs with a focus on efficiency, measurable ROI, and long-term retention impact
Analyze performance data and funnel metrics to continuously refine targeting, messaging, and channel mix
Balance growth with economics: ensure campaigns are unit-economically sound, optimizing for CAC, LTV, and payback period
Develop strong cross-functional alignment with Product, Sales and Tech to create cohesive, conversion-driven customer journeys
Establish marketing analytics dashboards to track KPIs (leads, CAC, funnel conversion, ROI, velocity)
Test, learn, and iterate - run structured experiments to identify scalable growth levers
Manage and grow external agency and partner relationships where relevant
Lay the foundations for a data-driven, results-oriented marketing culture within our company

What we offer

Ownership: Work directly with the founders with real impact on the company’s success
Equity & competitive salary: participate in our growth through real shares with our tax optimized EIP
Room to grow: Personal development budget
High-trust environment: Autonomy, accountability, and speed with a team that values clarity, execution, and entrepreneurial thinking

Customer Lifecycle Marketing Specialist

We’re looking for an experienced Customer Lifecycle Marketing Specialist to driv...

Location

United Kingdom , Hull

Salary:

Not provided

ARCO Limited

Expiration Date

Until further notice

Requirements

Strong hands-on experience with email marketing platforms and marketing automation
Proven background in lifecycle marketing within either B2B or B2C environments
Ability to build segmentation, automated workflows and personalised communications
Data-driven mindset with strong analytical skills
Excellent communication, content creation and project management abilities
Experience with CRM systems and multi-channel campaign delivery
Confidence influencing stakeholders at all levels in a fast-paced environment

Job Responsibility

Develop and deliver customer lifecycle plans that support Active Customer Base growth
Create tailored multi-channel campaigns, including Always-On activity, automated journeys and loyalty programmes
Lead customer communications such as newsletters, targeted emails and nurture programmes
Act as a super-user for our email solution platform (e.g. Optimizely), driving automation, segmentation and optimisation
Work with Data Science to analyse results and improve performance through insight
Collaborate with internal teams and agencies to produce impactful campaign assets

What we offer

A competitive starting salary plus bonus
32 days holiday inclusive of bank holidays which rises with service, plus the option to purchase up to 5 more days each calendar year
2 fully paid Community Volunteering days every year
An excellent pension (up to 8% Arco contribution) and x4 Life Assurance scheme
A huge range of discounts to help with cost of living via Perkbox plus Employee Discount on Arco products
Free, 24-hour access to our Employee Assistance Programme
Health Cash Plan where we'll reimburse up to 100% of everyday healthcare costs
Access to our Learning Management System, to support your personal and career development
Long-term service awards

Fulltime

Marketing Campaign Lead

At Dexory we believe that real-time data will revolutionise the logistics indust...

Location

United Kingdom , Wallingford

Salary:

Not provided

Dexory Using

Expiration Date

Until further notice

Requirements

3-5 years’ experience in B2B campaign management, paid media execution, account-based marketing
Expertise in the development of creative campaigns and execution of email marketing, conversion rate optimisation, social advertising, content syndication, SEM, paid digital, webinars, direct mail, etc
Demonstrated experience planning, executing, and measuring effective lead nurture programs
Command of marketing strategy fundamentals including buyer personas, buying journey, competitive positioning, funnel stages, buying groups, 1:1, 1:few and 1:many ABM, etc.

Job Responsibility

Develop and execute short and long term multi-channel integrated campaigns across paid digital, email, social, and content distribution channels to target customers throughout the customer lifecycle and drive leads
Input and build campaign assets, landing pages, workflows, and channel setups
Manage timelines, assets, and cross-functional coordination to ensure smooth campaign delivery
Activate and optimise the performance marketing channels (Google Ads, LinkedIn, paid social and retargeting campaigns) including budgets, optimisation, and experimentation
Run A/B tests, creative testing, and audience refinement based on performance insights
Build ABM campaign components (ads, personalised pages, targeted content bundles) for priority accounts
Support reporting by providing channel-level metrics (CTR, CPL, engagement, account activity)
Work closely with Product Marketing for messaging alignment and asset needs
Collaborate with the Demand Generation Manager on briefs, audience definitions, and success criteria
Coordinate with Sales to align on targets, lead quality, and follow-up motion

What we offer

Private healthcare via Bupa with 24/7 medical helpline
Life insurance
Income protection
Pension: 4+% employee with option to opt into salary exchange, 5% employer
Employee Assistance Programme - mental wellbeing, financial and legal advice/support
25 holidays per year
Full meals onsite in Wallingford
Fun team events on and offsite, snacks of all kinds in the office

Fulltime

Demand Generation Marketing Lead

Our client is currently looking for a Demand Generation Marketing Lead based in ...

Location

United States , Atlanta

Salary:

Not provided

Robert Half

Expiration Date

Until further notice

Requirements

Proven experience in the financial industry
MUST HAVE PEOPLE MANAGEMENT EXPERIENCE
Demonstrated expertise in leading growth marketing initiatives
Proficiency in using Content Management System (CMS)
Experience in utilizing CRM for customer relationship management
Skillful in interpreting Facebook Insights to strategize marketing campaigns
Proficient in using Google AdWords for advertising purposes
Experience in leveraging Google Analytics for website traffic analysis
Proven track record in conducting AB Testing for optimizing marketing strategies
Ability to create and manage effective advertisement campaigns

Job Responsibility

Lead the marketing team and manage its deliverables and timelines to ensure the effective execution of campaigns and product growth initiatives
Oversee demand generation activities to drive experience in leads and support the growth of the sales pipeline
Work closely with the sales team to develop strategies aimed at increasing closing rates and optimizing the sales process
Design and manage high-performing marketing campaigns across various channels to reach target audiences and enhance engagement
Use data and metrics to track and analyze the performance of marketing initiatives, and make data-driven decisions to optimize results
Foster a collaborative and high-performance culture within the marketing team
Act as a liaison between the marketing team and other departments, ensuring alignment and collaboration on cross-functional initiatives
Prepare and present regular reports on marketing performance, providing insights and recommendations for improvement
Stay updated about industry trends and best practices, continuously seeking opportunities to innovate and improve marketing strategies
Define brand guidelines and standards to maintain a consistent brand image and voice throughout the organization's materials and campaigns

What we offer

medical
vision
dental
life and disability insurance
401(k) plan

Fulltime

Channel Customer Marketing Lead

Advocate Group

Location:
United Kingdom , London

Category:
-

Contract Type:
Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Additional Information:

Job Posted:
March 03, 2026

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Location:United Kingdom , London

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