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Channel CSP Manager

China, Shanghai 480000.00 - 540000.00 CNY / Year · Job Posted June 01, 2026
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Job Description

As a Trade Marketing Manager, the appointee will bring business unit strategies to life at the channel level, designing robust shopper marketing plans and managing investment calendars. A key focus of the role is optimizing brand visibility through strategic POS (Point of Sale) activations and leading go-to-market strategies for new innovations. The position requires managing promotional efficiency rigorously to ensure trade investments deliver maximum ROI and drive sustainable long-term growth.

Job Responsibility

  • bringing business unit strategies to life at the channel level
  • designing robust shopper marketing plans and managing investment calendars
  • optimizing brand visibility through strategic POS activations
  • leading go-to-market strategies for new innovations
  • managing promotional efficiency to ensure trade investments deliver maximum ROI and drive sustainable long-term growth

Requirements

  • bachelor’s degree
  • 3 to 5 years of experience in trade marketing or category management within the FMCG sector
  • strong grasp of retailer dynamics and shopper behavior
  • excellent analytical skills to interpret sales data and financial KPIs
  • proficiency in MS Office
  • ability to communicate fluently in English

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