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Reporting to the Head of Catering Proposition, the successful candidate will drive productivity across the catering sales team by owning CRM ways of working, territory and postcode reporting and insights, sales enablement processes, and new business initiatives. This role ensures the sales team has the tools, insight and training to win more consistently and that performance is measured and optimised.
Job Responsibility:
Performance reporting by postcode
Build weekly and monthly reporting packs for leadership and CSM’s
Territory design and coverage
Support CSC territory planning, customer allocation and capacity modelling
New business pipeline
Working with internal and external stakeholders to drive new business opportunities and provide the tools and reporting needed for launch and monitoring
Sales enablement
Create and maintain sales playbooks and initiative launches
Commercial governance
Coordinate pricing approvals workflow and deal desk processes with Finance and Proposition where applicable
Tools and integrations
Act as business owner for sales tools including CRM and Territory tools
Customer insights and governance
Ensure coordination, communication and follow up of listening groups both regionally and nationally
Change and continuous improvement
Lead small improvements and change projects that improve conversion rate and overcome customer friction
Requirements:
Strong sales support and productivity skills
High proficiency in reporting, dashboards and KPI analysis
CRM systems expertise (processes, workflows, reporting)
Ability to manage new business and postcode territory performance insights
Strong governance and attention to detail
Growth mindset – continuous process improvement
Effective cross‑functional collaborator
Hands‑on CRM ownership or customer file management administration experience
Experience in sales or commercial operations roles
Demonstrated delivery of process improvements or tool launches
What we offer:
A Booker colleague card with 10% off purchases at Booker and double discount events up to three times a year
After 3 months service, a Tesco colleague discount card with 10% increasing to 15% off most purchases at Tesco for a 4 day period after every four-weekly pay day
10% off pay monthly & SIM only deals with Tesco Mobile
Up to 30% off car, pet and home insurance at Tesco bank
Free eye test when you spend £50 or more
50% off health checks at Tesco Pharmacy
Exclusive access to discounted RAC breakdown cover rates
An exclusive deals and discounts website saving you money on everyday purchases including a cycle to work scheme
After 3 months service, you can join our annual Save As You Earn share scheme
Retirement savings plan (pension) - save up to 5% and Booker will match your contribution
Life Assurance - You are covered for death in service life cover of up to three times annual pay
Health and Wellbeing support and resources including our 24/7, confidential Employee Assistance Programme and Virtual GP for you and your family