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Category Manager

United States, Detroit 120000.00 - 130000.00 USD / Year · Job Posted February 18, 2026
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Job Description

Help empower our global customers to connect to culture through their passions. The Category Manager is a foundational hire tasked with owning the growth and strategic trajectory of a major category. You will serve as the chief operator, strategist, and market voice for your category — identifying opportunity, building pipelines, and driving seller and creator engagement from early stages through scale. This role blends strategic planning, deep customer and market understanding, and hands-on execution, with full ownership of category growth outcomes.

Job Responsibility

  • Define the strategic vision and growth plan for your category on the platform
  • Become a deep expert on the category’s supply landscape, demand drivers, community channels, and competitive dynamics
  • Establish metrics and quarterly goals to measure and drive category performance
  • Build a robust pipeline of sellers, creators, influencers, and shops within your category
  • Drive outbound outreach, onboarding, and enablement for high-potential sellers
  • Cultivate long-term relationships with strategic sellers and community leaders
  • Partner with our Account and Partnerships Managers to scale seller engagement and support
  • Collaborate with Category Marketing Managers to architect high-impact launches, moments, and campaigns
  • Represent category needs and insights to Product and Engineering to improve seller tools, features, and platform performance
  • Use data to diagnose growth opportunities, identify bottlenecks, and optimize playbooks
  • Track supply, engagement, retention, and revenue trends and adjust strategies in real time
  • Surface actionable insights to Growth leadership and cross-functional stakeholders
  • Act as the platform’s representative within your category’s ecosystem
  • Engage deeply with community norms, vernacular, and cultural drivers to inform both strategy and execution
  • Champion creator and seller needs internally to ensure authentic, category-led growth

Requirements

  • 5+ years in business development, partnerships, category management, or marketplace growth roles
  • experience in consumer platforms or two-sided marketplaces preferred
  • Comfortable defining vision while executing in ambiguous, fast-moving environments
  • Able to build trust quickly with sellers, creators, and internal partners
  • Makes decisions informed by data and measures what matters
  • Understands cultural nuance, category subcultures, and trends that drive engagement

Nice to have

  • Existing network within the assigned category (e.g., sneaker resellers, influencer communities, boutique shops)
  • Marketplace experience across both supply and demand sides
  • Experience with creator monetization platforms, community-driven commerce, or enthusiast ecosystems
  • Comfort with CRM tools, sales pipelines, analytics dashboards, and seller performance metrics

What we offer

  • medical
  • dental
  • equity
  • discretionary bonuses

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