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The Category Manager, Dispensed Beverages will oversee the Froster, Polar Pop and Coffee portfolios for Western Canada. The Category Manager is responsible to increase category gross profit and sales by selecting strategic suppliers, evaluating new products, and negotiating pricing, and planning marketing strategies. Collaborate and support National and Business Unit activities for the category. May supervise or provide direction to Junior Category Manager or other merchandising staff positions.
Job Responsibility:
Supports National and Business Unit strategic direction
Responsible for local assortment and planogram execution
Owns frontline pricing decisions (with promotional guidance from National or Business Unit for floor/ceiling
Responsible for vendor operations and local relationships
Responsible for planogram implementation
Responsible for actionable operational reporting (Out of Stock, Zero Sales Reporting, Delivery Frequency, and others as necessary)
Selects local vendors, negotiates costs, terms for products, and develops schematics by applying category management principles
Increases sales revenues by developing promotional concepts and overlay programs on local assortment
Foster positive relationships between the Global, National, and Business Unit Merchandising and Operational team
Foster strong relationship with strategic supplier partners and supply chain functions
Supports pilots/testing activities, including preparation and delivering communication materials
Establishes and monitors gross margins by forecasting and developing annual sales quotas, projecting expected sales volume and profit for existing and new products, and determining placement and promotions
Establishes forecasts for all Dispensed Beverage products and supplies and practices continuous evaluation and improvement
Projects and measures category sales and gross profit results by developing and maintaining records of item cost, retail, and gross margin dollars
Maintains external local and national vendor relations by providing direction, guidance, and information, resolving concerns
Recommends changes in products, service, and policy by evaluating results and competitive developments
Achieves financial objectives by preparing an annual category review, budget, scheduling expenditures, analyzing variances, initiating corrective actions
Maintain professional and technical knowledge by attending educational workshops, reading professional publications, establishing personal networks
or participating in professional societies
Contributes to team effort by accomplishing determined Financial and Key Result Area targets pursuant to Company Plan guidelines
Requirements:
Bachelor’s degree in advertising, finance, management, business economics, or related field preferred
Five years of experience or more preferred in merchandising