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Campaign QA Analyst (SFMC)

United States, Atlanta 50.00 - 62.00 USD / Hour · Job Posted May 27, 2026
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Job Description

Entertainment / Media Brand seeking a detail-oriented Campaign QA Analyst with strong Salesforce Marketing Cloud (SFMC) experience to join their team for a six month contract to support campaign testing, journey validation, and deployment QA across complex CRM and lifecycle marketing initiatives. This role will partner closely with marketing operations, CRM, analytics, and campaign teams to ensure accuracy, functionality, and performance across customer journeys and campaign executions. The ideal candidate brings hands-on SFMC expertise, strong SQL skills, and a deep understanding of campaign workflows, audience segmentation, and post-launch validation within fast-paced marketing environments.

Job Responsibility

  • Review and validate Salesforce Marketing Cloud journeys, automations, and campaign configurations against business and campaign requirements
  • Perform end-to-end QA testing for email, SMS, push notifications, audience segmentation, triggered campaigns, and dynamic personalization
  • Validate audience targeting logic, suppression lists, exclusions, and campaign outputs using SQL queries
  • Conduct pre-launch and post-launch QA, including deployment checks, audience counts, delivery validation, and performance verification
  • Investigate and troubleshoot campaign execution issues, reporting discrepancies, and data flow inconsistencies
  • Create and maintain QA documentation, testing procedures, validation checklists, and issue tracking logs
  • Build and maintain operational reporting and campaign validation dashboards using BI and reporting tools
  • Partner cross-functionally with Marketing Operations, CRM, MarTech, Data, and Channel Marketing teams to support campaign accuracy and execution
  • Contribute to ongoing process improvements related to marketing automation QA and deployment workflows

Requirements

  • 3+ years of hands-on Salesforce Marketing Cloud experience
  • Strong understanding of SFMC Journeys, Automation Studio, Data Extensions, audience segmentation, and campaign workflows
  • Advanced SQL skills with the ability to validate datasets, segmentation logic, and campaign results
  • Experience performing QA for lifecycle marketing, CRM, or marketing automation campaigns
  • Strong analytical, troubleshooting, and problem-solving abilities
  • Exceptional attention to detail and ability to manage multiple priorities in a fast-paced environment
  • Excellent written and verbal communication skills
  • Ability to work independently while collaborating across multiple teams

Nice to have

  • Experience with Salesforce Data Cloud
  • Familiarity with Monte Carlo or similar data observability tools
  • Experience with Tableau or other BI/reporting platforms
  • Background supporting enterprise-scale CRM or lifecycle marketing programs
  • Understanding of customer data architecture and marketing data flows

What we offer

  • Medical
  • Dental
  • 401(k)
  • Direct deposit
  • Commuter benefits

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