Campaign Manager

• Lead the development of traffic-driving campaigns from concept to execution, working closely with internal teams and external agencies (creative, media, vendors)
• Coordinate with internal teams and external partners to build and optimize large-scale gamification programs
• Analyze campaign performance and provide actionable insights to improve results YoY and ROI
• Manage creative assets, timelines, budgets, and approvals to ensure flawless execution
• Collaborate with analytics, legal, and operations teams to ensure campaigns are both compliant and impactful
• Supports North American traffic-driving campaigns from concept to execution and post-analysis
• Develops campaign reports and performance insights to guide decisions and optimize results
• Collaborate with cross-functional teams (Marketing, Merch, Loyalty, Digital, Analytics, etc.) to ensure seamless execution
• Coordinate with brand partners, agencies, and internal stakeholders on campaign planning, creative assets and deliverables
• Build presentations and recap decks that clearly communicate strategy, performance, and learnings
• Gather and share market insights and feedback from regions (Business Units) to inform future campaigns
• Contribute to problem-solving and day-to-day campaign management as needed
• Flexibility to collaborate across global teams and time zones

• Bachelor’s degree in Marketing, Business, or a related field (MBA an asset, or equivalent experience)
• 5–7 years of experience in marketing, business development, or campaign management
• Proven ability to manage projects and collaborate across multiple teams and stakeholders
• Experience supervising or mentoring at least one direct report, with strong leadership and coaching skills
• Strong analytical mindset with the ability to interpret data and translate insights into action
• Proficient in Microsoft Office (Excel, PowerPoint, Word) and comfortable working with BI tools
• Highly organized, detail-oriented, and able to manage multiple priorities in a fast-paced environment
• Positive attitude, adaptable, and collaborative, a true team player

Advanced French and English

• Group Insurance Program: Stay healthy and happy
• Pension Plan: Plan for your future and retire with peace of mind
• Share Purchase Plan: Invest in your future and share in our success
• Paid Time Off: Recharge and rejuvenate with vacation days, sick days, and personal days
• Training and Development: Workshops, seminars, and online courses
• Recognition and Rewards: Range of recognition programs, rewards, and incentives
• Mentorship Program: Guidance, support, and valuable insights
• Scholarship Program: Available for employees and their children