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This position is responsible for the development and execution of CRM campaigns to grow and retain T-Mobile's customer base. This position is specifically responsible for timeliness, quality and accuracy of campaign execution & its results. Furthermore, in scope is the identification of channel and process improvement to support campaign management efficiency & effectiveness.
Job Responsibility:
Plans, builds and lead CRM campaigns to T-Mobile customers through relevant channels (e.g. Direct Mail, Outbound & Inbound Calls, Care, Retail, Email, SMS, on-device and web) including accountability for efficient execution on time and on budget
Reviews concept briefings with requestors, performs feasibility studies and aligns schedule and timelines across different collaborator groups
Liaison between the internal collaborators and the reporting teams
Regularly communicates campaign impact and recommendations to internal collaborators and management
Requirements:
Bachelor's Degree in Business or related field
4-7 years Research build experience and training experience
2-4 years Project Management experience (has led small to medium sized projects including multiple simultaneous)
2-4 years’ Experience in leading CRM campaigns on vendor or client side
2-4 years Wireless cable or subscriber-based confirmed experience leading or developing CRM programs
Experience in relations management with external vendors and agencies