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Campaign Manager

collinsongroup.com Logo

Collinson

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Location:
South Africa , Cape Town

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Category:
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Contract Type:
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Salary:

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Job Description:

We’re looking for a hands-on, high-energy Campaign Manager to join our Cape Town-based Enablement team, part of the Channel Marketing function. This role is perfect for someone who lives and breathes communications—someone who understands the craft, sees opportunity everywhere, and thrives on making campaigns sharper, smarter, and more effective at a global scale! You’ll take full ownership of outbound campaign delivery across SMS, Email, Push, In-App, and Web, collaborating with our Digital team to extend reach and impact across every customer touchpoint.

Job Responsibility:

  • Be the champion of outbound communications—you own delivery end-to-end, from planning and briefing to activation and performance
  • Demonstrate a deep understanding of messaging, timing, segmentation, and channel behaviour
  • Work across core channels: Email and SMS via Salesforce Marketing Cloud, Push notifications and In-App via Airship, Web content campaigns via Contentful
  • Build structured campaign plans mapped to customer lifecycle stages and commercial goals
  • Help shift campaigns from reactive to proactive
  • Collaborate with stakeholders across Content, Brand, CRM and audience marketing managers
  • Use customer and performance data to guide audience definition, send time and content selection
  • Own delivery of monthly and quarterly reporting
  • Identify what’s working and push for change
  • Partner with Content team to analyse campaign content performance
  • Lead robust A/B and multivariate testing strategies
  • Use and connect marketing tech platforms effectively

Requirements:

  • Proven campaign management experience in a channel-focused communications environment
  • Strong knowledge of messaging strategy and channel behavior across Email, SMS, Push, In-App (message centre, scenes, carousel), and Web
  • Demonstrable success delivering insight-led campaigns at pace and scale
  • Hands-on experience with key Martech tools: Salesforce Marketing Cloud, Airship, Contentful, and Bynder
  • Confident producing reporting dashboards and presenting campaign performance with impact
  • Comfortable coordinating with cross-functional teams and subject matter experts

Additional Information:

Job Posted:
May 05, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
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