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Campaign Manager

barclays.co.uk Logo

Barclays

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Location:
United Kingdom , Northampton

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Category:
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Salary:

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Job Description:

Join Barclays as a Campaign Manager within the Chief Data and Analytics Office (CDAO) where you will be a key player in supporting BUK’s commercial and transformation agendas. This role is responsible for delivering engaging, customer-centric communication campaigns across multiple direct channels, ensuring messages are communicated at the right time and via the most effective channel. A Campaign Manager leads a virtual team, working to plan and execute strategic communication initiatives that align with required business outcomes.

Job Responsibility:

  • Campaign Execution: Lead the end-to-end delivery of large-scale customer communication campaigns. Execute well-timed, audience-targeted communication plans that align with business operational and commercial objectives.
  • Campaign Oversight: Ensure all campaign elements—timing, budget, risk, and governance—are in control, across all functions.
  • Stakeholder Management and Collaboration: Act as an influential partner across the organisation to align campaign objectives with wider business strategies, supporting multiple programs such as audience builder and process simplification.

Requirements:

  • Experience in delivering customer communications: Proven track record of delivering impactful, large-scale external customer communication campaigns with high attention to detail and effectiveness.
  • Stakeholder Management: Strong experience in working with stakeholders across large organisations, demonstrating excellent influencing skills to align business goals with campaign strategies.
  • Communication Skills: Excellent verbal and written communication skills, with the ability to articulate complex ideas to stakeholder and management and effectively communicate with across the virtual team.
  • Resourceful and Agile: Ability to manage multiple priorities and pivot quickly between planning, troubleshooting, and governance control tasks.

Nice to have:

  • Technical Knowledge of Communications Platforms: Familiarity with tools such as Salesforce Marketing Cloud, decisioning engines, and document composition platforms (e.g. OTX).
  • Change Management: Experience in managing process improvement and simplification projects, as well as an understanding of procedure documentation.
  • Risk Management: Knowledge and experience in managing operational risks, ensuring compliance and governance are maintained throughout the campaign delivery process.

Additional Information:

Job Posted:
May 04, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
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