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This is an exciting opportunity to join a dynamic retail organisation where every day brings new challenges, product launches, and commercial opportunities. As the Buyer for the Toys category, you will lead the end‑to‑end buying strategy to deliver a compelling, profitable, and customer‑focused product range. Working closely with suppliers, commercial teams, stores, and senior stakeholders, you will drive strong sales performance, healthy margins, and an exceptional customer experience. This role is also a fantastic step‑up opportunity for an experienced Assistant Buyer or Junior Buyer ready to take on full category ownership and broader commercial responsibility. A key aspect of the position includes commercial ownership of our branded LEGO and MINISO stores—covering product selection, supplier management, and execution of an engaging in‑store range that reflects customer demand and brand standards.
Job Responsibility:
Develop and execute the toys category strategy across core, seasonal and trend-led ranges
Lead buying and assortment planning for LEGO and MINISO branded stores
Analyse customer behaviour, sales data and market trends
Present commercially driven range proposals to senior stakeholders
Build and maintain strong relationships with toy suppliers
Negotiate cost prices, trading terms, promotional funding and exclusivity opportunities
Review weekly and monthly trading performance
Deliver actionable insights to improve sales, margin and stock productivity
Oversee promotional activity, pricing changes and markdown strategies
Monitor competitor activity and market developments
Work with supply chain teams on stock flow, replenishment and delivery timelines
Maintain optimal inventory levels across Toys, LEGO and MINISO stores
Minimise overstock and prevent stockouts
Partner with Marketing on product launches and seasonal campaigns
Work with Store Operations to support stores in strong product execution
Requirements:
3–4 years’ experience in buying (experience within toys or kids’ categories preferred but not essential)
Strong Excel skills (PivotTables, VLOOKUP, SUMIF, data manipulation)
Experience analysing large datasets and generating commercial insights
Strong negotiation and supplier management capabilities
High commercial awareness and product intuition
Excellent attention to detail and accuracy
Ability to work independently and manage multiple deadlines
Strong communication and presentation skills
Nice to have:
Experience within toys or kids’ categories
What we offer:
Bonus – Earn up to 15% bonus on top of your salary
25 days holiday – Plus bank holidays, with the opportunity to buy or sell up to 5 days to suit your needs
Up to 25% in-store discount
Cash Plan – Claim back everyday health costs like dental, optical, and physio
Pension – We’ll top up your future with up to 3% monthly contribution to your pension pot
Life assurance – Protection for your loved ones with 2x your base salary in life cover, just in case