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We are looking for a highly experienced Business Strategist - Consultant to join our team. Our ideal candidate is a gamechanger – a blend of retail ecommerce expertise, analytic prowess, and strong technical skills proven by years of experience at a major retailer. You possess an interest in creating data-led analyses to shape narratives that change behaviors of shoppers and retailers. You will engage with senior executives to understand their business and align objectives that increase clients’ revenue and ROAS. You will work closely with a Bluecore stakeholder to develop analyses and technical views to scale resulting strategies and successes across your client. The scale of your efforts will be directly informed by the measurable impact of recommended strategies from you and team members. At your core, you thrive in pushing retailers and platforms’ capabilities to their limits, unlocking strategies that deliver the most value to advance key business goals. Your technical knowledge, skills, and abilities enable you to discover and make accessible new uses of our product, ultimately maximizing incremental revenue and adoption of Bluecore’s value proposition.
Job Responsibility:
Develop platform-centric strategies that will achieve client goals
Enable internal and external adoption of platform-centric strategies to achieve client goals through documentation and scaled communication
Help clients and Customer Success teams know how they’re performing against client goals while informing the Product roadmap with impactful analytic insights and tools
In partnership with Sales and Customer Success teams, develops deep understanding of customer challenges and success metrics
In collaboration with Account Managers for top accounts, assists in elevating and delivering business reviews consisting of analysis of Bluecore performance to identify the quantifiable largest growth opportunities and strategies
Drives client growth by translating data-driven analysis of customers' marketing campaigns into a value story that leads to improved performance, increased ROAS, and incremental product adoption
Demonstrates initiative by conducting undirected research, exploring and examining data from a variety of angles to determine hidden weaknesses, trends and/or opportunities
Requirements:
10+ years’ experience at retail ecommerce business where responsibilities included directly communicating and presenting to executives on lifecycle marketing executed through addressable marketing channels (website personalization, email, sms, display retargeting, social, OTT apps, etc.)
Confidence and persuasion needed to work up and down the client internal management structure to influence Bluecore product adoption that drives incremental client revenue through improved retail metrics including retention, order frequency, and AOV
Responsible for leading analytic initiatives in support of marketing in the customer lifecycle
Executive credibility: Presentation skills and experience speaking with C-level executives
Strategy: Creativity of thought and its applicability to business value
Analytical thinking: Fluency with analyzing marketing data via commonly used programming languages, a strong understanding of key ecommerce metrics, and knack for translating them to actionable insights
Product knowledge: You get into the product with quick adeptness and innovative use case
BS in an analytical field, such as Business, Economics, etc.
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