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The Strava for Business team partners with the world’s leading brands and agencies to inspire active communities and connect with athletes in meaningful ways. Our sponsorship solutions offer an innovative alternative to traditional advertising — rooted in motivation, community, and real-world impact. As the Business Director for North America, you will lead and develop our GTM organization in one of Strava’s highest-priority growth markets. You’ll manage a team of Client Partners (sales) and Account Managers, while also acting as a senior seller and strategic leader. This role requires someone who thrives in fast-growing environments, counters ambiguity with clarity, and knows how to scale and optimize teams on a rapidly evolving platform. You will join the Strava for Business leadership team and play a critical role in shaping our strategy, guiding revenue growth, and developing the next generation of commercial talent at Strava.
Job Responsibility:
Lead and scale the Strava for Business organization across North America, managing Client Partners and Account Managers focused on brand sponsorships and enterprise relationships
Own regional revenue performance, driving ambitious growth targets through hands-on deal leadership, coaching, and operational excellence
Develop and sell impactful and creative brand sponsorship activations that deliver value for clients while enhancing the Strava community experience
Build and deepen senior relationships with priority brand and agency partners, serving as a trusted executive voice in key negotiations
Hire, onboard, and develop top commercial talent, building a high-performing, mission-driven team as the business scales
Represent customer and market insights internally, partnering with Product, Marketing, and cross-functional leaders to shape strategy and offerings
Establish scalable GTM processes across pipeline management, forecasting, and account planning, collaborating closely with global SfB leadership and Revenue Operations
Model Strava’s values by fostering a collaborative, curious, and high-performance culture that balances revenue growth with user trust
Requirements:
10+ years of experience in digital advertising, sponsorship, or brand partnership sales, ideally within a fast-growing platform or startup and with a strong track record of meeting or exceeding revenue targets
Several years of experience leading sales and account management teams, ideally within a fast-growing platform or scaled startup
Deep understanding of the advertising ecosystem, including experience working with major agencies and enterprise brands, ideally across non-standard advertising solutions
Proven ability to operate as a player/coach, balancing direct account ownership with team leadership
Strong pipeline management, forecasting, and cross-functional collaboration skills
What we offer:
Offers Equity
This role is also eligible for variable compensation tied to sales team performance