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The Business Development Representative (BDR) will own early pipeline creation by researching ICP accounts, running targeted outbound, and qualifying inbound to surface high-value ICP opportunities, while partnering with AEs for a clean handoff. Reporting to the Head of Sales, you’ll work cross-functionally with AEs, Field Engineers, and Marketing to run data-driven campaigns, personalize outreach, and kick off value-based customer conversations. This role is positioned as a foundational sales development role, focusing on early-stage engagement and pipeline creation. It requires a strong aptitude for learning technical concepts and a proactive approach to outbound prospecting within the US market. Materialize is a growth-oriented, dynamic environment with opportunities for learning and advancement.
Job Responsibility:
Drive ICP pipeline generation and revenue growth within the US market through strategic business development initiatives
Create data and intelligence driven outbound prospecting via cold-calling, emailing, LinkedIn messaging, etc. that results in net new meetings within the Materialize ICP
Qualify inbound leads generated from marketing efforts, assessing their potential and aligning them with Materialize’s ICP
Develop a deep understanding of Materialize’s value proposition to effectively articulate solutions to potential customers
Collaborate closely with Account Executives to ensure seamless handover of qualified leads and provide necessary context for sales engagement
Foster strong relationships with potential clients, from individual contributors to senior executives, to uncover business needs and create sales opportunities
Requirements:
1–2 years in SDR/BDR/inside sales (enterprise software/tech preferred) with a track record in pipeline generation, qualification, and hitting KPIs
Outbound chops: confident with cold calls, targeted email, and social selling
uses value-based frameworks (e.g., BANT/MEDDIC) to qualify
Clear communicator: excellent written & verbal skills
can tailor messages from ICs to execs
business-level English
Technical aptitude: able to learn and explain database/OLTP/AI concepts at a sales depth
Comfortable using ChatGPT/LLMs to research accounts, draft/personalize outreach, summarize calls/notes, and A/B test messaging, while applying good judgment on data privacy and prompt hygiene
Ownership & resilience: proactive, data-driven, and persistent in a fast-paced environment
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