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Join BrainPOP as a Business Development Representative to drive revenue growth through proactive outbound prospecting and by booking high-quality meetings for sales teams. As a BrainPOP Business Development Representative, you will proactively execute outbound prospecting strategies to directly fuel the sales pipeline and accelerate overall revenue growth. Reporting to the Sr. Director, BDR, Community, & Enablement, your mission is to be a proactive hunter, rigorously sourcing and qualifying new opportunities (new logo, cross-sell, expansion, and critical renewals) and booking high-quality meetings for the Sales and Success teams.
Job Responsibility:
Proactively research state based trends and legislation, industry trends, competitor activities, and market developments to inform outbound strategy
Execute high-volume, multi-channel outbound prospecting sequences (calls, email, social) to relentlessly pursue new logo acquisition and expansion opportunities
Lead initial discovery conversations to rigorously qualify all outbound leads, utilizing predefined BANT criteria to ensure high-quality pipeline generation for the Sales/Success teams
Consistently book and coordinate high-value meetings and brief product demonstrations, maintaining a predictable cadence of qualified opportunities that directly contribute to the quarterly pipeline quota
Schedule and coordinate meetings including brief product demonstrations for the sales/success team
Travel to target territories (10-20%) to build relationships and secure new business opportunities
Accurately document and track 100% of lead qualification and prospecting activity in Salesforce, our CRM system, ensuring data integrity for metric tracking and forecasting
Collaborate closely with Sales, Success, and Regional Heads of Sales/Success leadership to optimize campaign effectiveness, refine market penetration strategies, and provide critical, real-time prospect feedback
Proactively research and analyze industry trends, competitor movements, and market developments to inform daily outreach strategy
Engage in regular, focused training and development to continuously refine prospecting techniques, BDR best practices and BrainPOP product knowledge
optimize systems and tools to improve productivity
Requirements:
Bachelor’s degree preferred
Business, Marketing, Communications, Education, or a related field
1+ years of proven experience in a metrics driven sales or business development role, preferably within the EdTech industry
Strong understanding of the education sector and familiarity with educational technologies strongly preferred
Proficient in using CRM software (e.g., Salesforce, HubSpot) and other sales tools (Gong Engage)
Strong communication skills
Organization and time management abilities
Critical-thinking prowess
Hunter mentality to pursue new business opportunities
Able to travel 10-20% in territory
Nice to have:
Experience within the EdTech sector
What we offer:
Base salary and an uncapped commission structure based on qualified meetings set