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Business Development Representative

United States, New York 50000.00 - 80000.00 USD / Year · Job Posted March 25, 2026
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Job Description

Join BrainPOP as a Business Development Representative to drive revenue growth through proactive outbound prospecting and by booking high-quality meetings for sales teams. As a BrainPOP Business Development Representative, you will proactively execute outbound prospecting strategies to directly fuel the sales pipeline and accelerate overall revenue growth. Reporting to the Sr. Director, BDR, Community, & Enablement, your mission is to be a proactive hunter, rigorously sourcing and qualifying new opportunities (new logo, cross-sell, expansion, and critical renewals) and booking high-quality meetings for the Sales and Success teams.

Job Responsibility

  • Proactively research state based trends and legislation, industry trends, competitor activities, and market developments to inform outbound strategy
  • Execute high-volume, multi-channel outbound prospecting sequences (calls, email, social) to relentlessly pursue new logo acquisition and expansion opportunities
  • Lead initial discovery conversations to rigorously qualify all outbound leads, utilizing predefined BANT criteria to ensure high-quality pipeline generation for the Sales/Success teams
  • Consistently book and coordinate high-value meetings and brief product demonstrations, maintaining a predictable cadence of qualified opportunities that directly contribute to the quarterly pipeline quota
  • Schedule and coordinate meetings including brief product demonstrations for the sales/success team
  • Travel to target territories (10-20%) to build relationships and secure new business opportunities
  • Accurately document and track 100% of lead qualification and prospecting activity in Salesforce, our CRM system, ensuring data integrity for metric tracking and forecasting
  • Collaborate closely with Sales, Success, and Regional Heads of Sales/Success leadership to optimize campaign effectiveness, refine market penetration strategies, and provide critical, real-time prospect feedback
  • Proactively research and analyze industry trends, competitor movements, and market developments to inform daily outreach strategy
  • Engage in regular, focused training and development to continuously refine prospecting techniques, BDR best practices and BrainPOP product knowledge
  • optimize systems and tools to improve productivity

Requirements

  • Bachelor’s degree preferred
  • Business, Marketing, Communications, Education, or a related field
  • 1+ years of proven experience in a metrics driven sales or business development role, preferably within the EdTech industry
  • Strong understanding of the education sector and familiarity with educational technologies strongly preferred
  • Proficient in using CRM software (e.g., Salesforce, HubSpot) and other sales tools (Gong Engage)
  • Strong communication skills
  • Organization and time management abilities
  • Critical-thinking prowess
  • Hunter mentality to pursue new business opportunities
  • Able to travel 10-20% in territory

Nice to have

Experience within the EdTech sector

What we offer

Base salary and an uncapped commission structure based on qualified meetings set

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