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The Business Development Representative (BDR) – Managed Services serves as the liaison between Marketing and the Managed Services Sales team. This role is responsible for identifying and creating new business opportunities for Brite’s managed IT services and cybersecurity offerings by contacting and developing relationships with prospective customers generated through marketing campaigns, outbound prospecting, cold calling, and emailing. The BDR helps qualify prospects by understanding their current IT environment, pain points, and security needs, then schedules discovery meetings for the appropriate Account Executive.
Job Responsibility:
Qualify inbound and outbound leads as potential opportunities for managed IT services, help desk, network management, cybersecurity, backup/DR, and strategic consulting (vCIO/vCISO)
Contact prospective customers via cold calls, emails, and social outreach to generate meetings and pipeline
Communicate Brite’s Managed Services value proposition, including proactive support, 24/7 monitoring, cybersecurity protection, and reduced downtime
Ask thoughtful, probing questions to identify a prospect’s needs
Maintain accurate notes and activity tracking in NetSuite (CRM) and related sales tools
Build long-term, trusted relationships with prospects through consistent follow-up and nurturing
Schedule qualified discovery calls/meetings between prospects and Account Executives, and ensure meeting preparation is complete (context, notes, identified needs)
Collaborate closely with Marketing on campaign follow-up, messaging, and feedback loops to improve lead quality and conversion
Requirements:
High School Diploma (or equivalent) or an equivalent combination of related work experience, training and/or education sufficient to successfully perform the essential duties of the job is required
Bachelor’s degree preferred
Prior experience as a Business Development Representative / Sales Development Representative (or similar role) with hands-on experience in outbound prospecting (cold calls, email campaigns) and a proven track record of achieving quotas is required
Experience selling or supporting IT services, managed services (MSP), cybersecurity, SaaS, or technology solutions is preferred
Proficient use of Microsoft Office Suite and NetSuite (CRM) (or similar CRM tools)
Comfort discussing foundational IT and cybersecurity concepts (e.g., Microsoft 365, MFA, endpoint protection, backups, phishing, firewall, patching)