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The Business Development Manager – Strategic Accounts (BDM) is a commercial role responsible for generating qualified enterprise opportunities within targeted US health systems and cardiology organizations. Reporting to the VP of US Sales and working with Regional Sales Managers / Directors, this role focuses on structured strategic account penetration, multi-stakeholder engagement, and disciplined pipeline development to support regional revenue growth. This is a high-visibility, growth-oriented position suited for professionals who thrive in complex healthcare environments and seek to build enterprise sales capability within a high-growth digital health company.
Job Responsibility:
Develop and execute structured outreach strategies within assigned strategic accounts
Identify, map, and engage clinical, operational, and administrative stakeholders
Build multi-threaded relationships that support long-term enterprise partnerships
Maintain organized and accurate account intelligence within CRM systems
Execute targeted outbound communication campaigns across phone, email, and digital channels
Personalize messaging based on account research, market trends, and customer needs
Establish consistent follow-up cadences to drive stakeholder engagement and discovery conversations
Conduct discovery conversations to assess clinical, operational, and economic alignment
Identify buying signals and progression criteria
Convert engaged accounts into qualified opportunities for Regional Sales Managers
Ensure seamless transition of opportunities with documented stakeholder mapping and account insights
Partner with Regional Sales Managers on account strategy and pre-call planning
Support opportunity reviews and pipeline discussions
Provide structured feedback on market trends and stakeholder dynamics
Requirements:
Bachelor’s degree or equivalent professional experience
One to three years of business development, sales development, or healthcare commercial experience preferred
Experience with hospital systems, clinics and healthcare environments is a must
Strong written and verbal communication skills
Highly organized with disciplined follow-through
Comfortable operating in a performance-driven environment
Curious about healthcare systems, digital health, and cardiology markets
Proficient with CRM systems and modern productivity tools
What we offer:
Extensive coverage, including dental & vision, financed at 90% by Implicity (70% for dependents)