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AO Logo AO · Sales

Business Development Manager - New Business

United Kingdom, Bolton · Job Posted July 04, 2026
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Job Description

At AO, we’re all about making things simple, brilliant and personal for our customers and our people. As we continue to grow our B2B offering, we’re looking for a commercially-driven New Business Development Manager to help shape and scale this exciting pillar of the business. In this full sales cycle B2B role you’ll be responsible for winning new commercial partnerships while also growing and retaining existing accounts to deliver profitable revenue. You’ll work with target organisations across a wide range of sectors, from charities and local housing authorities to estate agencies and large corporate businesses, acting as a true partner from first conversation, through onboarding, and long-term account growth and renewal.

Job Responsibility

  • Building and owning a strong pipeline of new business and account growth opportunities
  • Identifying, winning and onboarding new B2B partnerships within your target markets
  • Turning opportunities into revenue by delivering against agreed targets and forecasts
  • Acting as the main point of contact for key clients, making sure they feel supported, valued and keen to keep working with AO
  • Working closely with our Commercial, Trade and Supply teams to qualify opportunities and get the best performance from every account
  • Bringing internal teams and external decision makers together to ensure seamless onboarding and ongoing account management
  • Producing and sharing clear, insightful weekly, monthly and quarterly performance and account updates
  • Representing AO at exhibitions, networking events and industry forums, always putting our brand and values front and centre
  • Building trusted, credible relationships with senior stakeholders across client organisations.

Requirements

  • B2B experience in business development or sales
  • Achievements in generating new business and securing deals
  • Commercial acumen with a results-driven mindset
  • A resilient, tenacious team-player who thrives in a fast paced environment
  • Confidence managing senior stakeholders and long term client relationships
  • Driving License and access to a car is required for client meetings.

What we offer

  • 25 days holiday, plus bank holidays (increasing to 27 days after 2 years)
  • Pension - Contribute 5% of your annual salary and we'll do the same
  • VIP access at the AO Arena with opportunities for free tickets and pre-sale access
  • Health & wellbeing - discounted gym membership, onsite spa, Help @ Hand scheme (virtual GP’s, Mental Health support)
  • Discounts on product range
  • Enhanced Maternity, Paternity and Adoption leave
  • 2 fully paid days a year for charity volunteering
  • Free on site parking
  • Complimentary breakfast
  • Subsidised in house coffee shop

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