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The Business Development Manager, Fleet & Heavy-Duty develops and expands sales for Fleet/ Government & Heavy-Duty accounts. The Business Development Manager is responsible for communicating and executing Fleet / Government & Heavy-Duty strategic initiatives, new Fleet Elite member enrollment, Master Service Agreement program adoption, sales promotions, and product training.
Job Responsibility:
Completes registration and sign ups of all new MSA customers for Fleet & Government
Presents, communicates, and sells Fleet prospects on the value add for their business joining the NAPA Elite Fleet program
Calls Commercial Fleets and Governments and presents the total product offering of NAPA Light Duty and Heavy-Duty lines and programs
Works closely with NAPA Fleet HQ, providing feedback, ideas, and field insights to help drive program adoption, new accounts, Autotech training and sales goals
Works with NAPA Fleet HQ on all Government bids or RFQ opportunities for on time completion and submission
Works closely with the Commercial Operations Team on all registrations for Fleet and Government
Hosts meetings in assigned territory to provide training to local sales team on Fleet and Heavy-Duty programs and utilization
Achieves territory quotas on sales and new accounts, Fleet Elite, Commercial and Government Fleet
Assists local BDGs in meeting management, community events, and marketing to consumers and potential new members for Truck Service Centers
Provides top-notch customer service and communication to all NAPA Fleet and Government accounts in territory
Regularly visits current NAPA Fleet customers to assist in program adoption
Informs members of key program changes/enhancements
Demonstrates a thorough knowledge of the NAPA Fleet and Heavy-Duty programs and options for accounts
Ensures accounts assigned to all Commercial Fleet and Government accounts are registered properly in RAM in their assigned territory
Ensures correct pricing profiles for accounts are set correctly up in TAMS and correct category assigned
Ensures all MI filter registrations are complete for the accounts
Reviews NAPA Fleet and Heavy-Duty monthly initiatives with sales team to ensure there is a focus on the Fleet and Heavy-Duty program benefits
Executes weekly, monthly, and quarterly sales plans to achieve business growth opportunities consistent with the Company’s growth objectives
Executes Fleet sales programs/strategies aimed to improve the overall effectiveness of the territory, DC, District and/or area business activities
Conducts periodic account reviews to keep management updated on key progress indicators
Attends, organizes, and manages key events and trade shows
Regularly logs into NAPA Connect to check on new updates
Consistently meets or exceeds yearly targets
Performs other duties assigned
Requirements:
3-5 years of previous selling and account management experience
Must have a solid record of success developing new business, while still being able to maintain and grow existing business
Must possess a valid driver's license
Must be able to travel within assigned territory
Sales Acumen: Demonstrates the ability to understand and apply sales principles, techniques, and processes effectively
Communication and Customer Focus: Demonstrates the ability to identify, understand, and meet the needs of customers to build and maintain strong, long-lasting relationships influence others through clear and persuasive communication
Resilience and Adaptability: Demonstrates the ability to recover quickly from setbacks, maintain motivation, and adapt to changing circumstances in a fast-paced sales environment
Results Orientation & Financial Acumen: Demonstrates a strong drive to meet or exceed sales targets and objectives, with a focus on achieving measurable outcomes with an understanding of how to structure deals meet both sales and profit objectives
Product Knowledge: Deep understanding of the specifications, features, benefits, and differentiators between products and brands
Technology Proficiency: Comfortable using CRM systems, inventory management software, and other sales tools. Ability to leverage digital platforms for customer engagement
Nice to have:
Bachelor’s Degree or equivalent sales/marketing experience