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Role Overview: The Business Development Manager – Critical Care will lead a team of Product Specialists across the assigned region, driving revenue growth, therapy adoption, and market development for Fresenius Medical Care's Critical Care portfolio. This is a player-coach role, one that demands strong people leadership, commercial acumen, and the clinical credibility to engage meaningfully with ICU stakeholders at a senior level. The BDM will be the primary bridge between field execution and organizational strategy in the region.
Job Responsibility
Lead a team of Product Specialists across the assigned region, driving revenue growth, therapy adoption, and market development for Fresenius Medical Care's Critical Care portfolio
Own and deliver the regional revenue target for the Critical Care portfolio
Drive a culture of consistent performance within the team through structured pipeline management, account prioritization, and disciplined territory coverage
Identify and unlock high-potential accounts that individual contributors may be underleveraging
Lead, coach, and develop a team of Product Specialists
Conduct regular joint field working, performance reviews, and structured coaching conversations
Assess individual capability gaps and work with the training and HR teams to address them systematically
Build a team that is commercially sharp and clinically credible
Develop a deep understanding of the regional critical care landscape - key hospitals, therapy adoption patterns, competitive dynamics, and influential clinicians
Engage directly with senior intensivists, heads of critical care, and hospital procurement leadership to build FME's institutional presence
Oversee account planning across all key hospitals in the region
Ensure Product Specialists have robust, actionable account plans and hold them accountable to milestones
Step in personally for high-stakes negotiations, tender submissions, and relationship-critical engagements
Drive therapy expansion beyond existing accounts — identifying new hospital segments, emerging ICU setups, and underpenetrated geographies within the region
Work with the marketing team to execute regional initiatives aligned to national strategy
Build and manage a regional KOL network across nephrology and critical care
Support the development of advocacy programs, clinical symposia, and peer-to-peer education initiatives that strengthen FME's therapy leadership in the region
Synthesize regional market insights — competitive activity, pricing pressures, therapy trends — and feed them into the national team's planning process
Maintain accurate and timely reporting on team performance, account status, and pipeline health
Requirements
Graduate in Life Sciences, Pharmacy, Biomedical Engineering, or related discipline
MBA preferred but not mandatory
12-15 years of total experience in medical devices or critical care MedTech, with at least 2–3 years in a people manager role
Prior experience in ICU-facing commercial roles — CRRT, hemodynamics, ventilation, or similar therapies strongly preferred
Proven track record of delivering regional revenue targets while developing team capability
Strong communication, stakeholder management, and negotiation skills
Willingness to travel 50–60% within the assigned region