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Business Development/Lead Generation - Telesales

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Probrand Ltd

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Location:
United Kingdom , Birmingham

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Category:

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Contract Type:
Not provided

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Salary:

28000.00 GBP / Year
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Job Description:

The Business Development / Lead Generation Executive plays a key role in driving customer engagement, platform adoption and pipeline generation across Proband's core solutions. As part of the Digital Experience team, you will be responsible for outbound lead generation, client outreach, platform demonstrations, onboarding support and creating commercial opportunities across: Digital Procurement Platform, Managed IT Services, KnowledgeBus (price benchmarking and compliance solution). This is a varied, front-line role that blends proactive outreach with customer engagement and solution-led conversations. This is a development role, offering a clear pathway into Account Management, Business Development, or Specialist Sales roles for high performers.

Job Responsibility:

  • Conduct outbound calls, emails and LinkedIn outreach to prospective customers
  • Follow up on leads from marketing campaigns, events, vendors, MQL systems and internal sources
  • Qualify opportunities by understanding customer challenges, priorities and timelines
  • Book discovery meetings, demonstrations and service consultations
  • Deliver engaging and tailored demonstrations of the digital procurement platform
  • Clearly communicate the value of Proband's solutions across different customer types
  • Support sales teams in meetings through platform walkthroughs and solution positioning
  • Promote Proband's Managed IT Services including support, cloud, networking and cybersecurity
  • Identify opportunities where customers would benefit from outsourced or managed solutions
  • Generate qualified meetings for Managed Services specialists
  • Support customer onboarding into the digital platform
  • Guide users through setup, configuration and early usage
  • Respond to inbound queries via chat, email and support channels
  • Provide responsive and knowledgeable support to platform users
  • Escalate and coordinate resolution of complex issues with internal teams
  • Maintain clear communication and follow-up with customers
  • Maintain accurate CRM records, including activity, notes and follow-ups
  • Track pipeline generation, meetings booked and campaign performance
  • Work with marketing on targeted outreach campaigns aligned to sectors and solutions
  • Work closely with Digital Experience, Sales and Marketing teams
  • Align outreach messaging with current campaigns and priorities
  • Contribute to improving messaging, UX and solution positioning

Requirements:

  • Previous experience in cold calling, lead generation, or telesales (minimum 2 years preferred)
  • Strong communication skills, both verbal and written
  • Confident engaging with a range of stakeholders, including senior decision-makers
  • Organised and disciplined in managing pipelines and follow-ups
  • Commercial awareness and ability to position value
  • Problem solving mindset
  • Strong presentation and demonstration skills
  • Team collaboration
What we offer:
  • 31 days' holiday including bank holidays
  • Option to buy and sell annual leave
  • Life Insurance
  • Tailored benefits platform – including discounts on retail, travel, gym and leisure
  • YuLife wellbeing app with 24/7 access to a virtual GP service, free will writing service and second medical opinion scheme
  • Cycle to work salary sacrifice scheme
  • Electric car salary sacrifice scheme
  • Paid Volunteer Leave
  • Free and confidential Employee Assistance Programme – 24/7 health, financial and wellbeing support
  • Training and development opportunities
  • City centre office – including free access to gym, shower facilities, secure bike storage and onsite café
  • Competitive commission structure in place, alongside additional incentives and voucher-based rewards for performance

Additional Information:

Job Posted:
April 27, 2026

Expiration:
May 12, 2026

Employment Type:
Fulltime
Work Type:
On-site work
Job Link Share:

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