Business Development Executive Job at Newsquest Media Group (Worcester)

Job Description

At LOCALiQ, part of Newsquest Media Group, we're passionate about helping local businesses grow through smart, data-driven digital marketing. As part of the digital sales team, you'll be at the heart of that mission, working closely with SMEs to elevate their online presence and connect with the audiences that matter most. This is a hybrid role that combines remote working with face-to-face client meetings, so it's important that you live within or near your designated territory and have access to a vehicle for business use, along with a full UK driving licence. You'll be out and about, building relationships, uncovering business needs, and recommending tailored solutions from our suite of digital products, including paid social, digital display, video, and websites. We will expect to see you in our local office to keep up to date on your progress and help develop your career and earning potential.

Job Responsibility

Drive business-to-business sales through a mix of telephone, video, and face-to-face meetings with prospective clients across your territory
Deliver consultative selling by identifying customer needs through effective questioning and discovery, then recommending the most suitable digitally-led solutions
Conduct thorough research into each client's business or industry vertical to ensure tailored and relevant proposals
Maximise marketing spend within your category or territory by continuously sourcing new and lapsed business opportunities
Maintain a high standard of account management, ensuring strong customer relationships and excellent service at every stage
Grow your unique customer base through strategic territory planning and proactive competitor awareness
Identify and pursue new business opportunities from a variety of sources, including inbound leads, referrals, and self-sourced prospects
Consistently meet and exceed key performance indicators (KPIs), including call volumes, meaningful conversations, booked meetings, and timely follow-ups

Requirements

Proven experience in business-to-business (B2B) sales, ideally within a consultative or solution-based environment
Solid understanding of digital marketing products, such as paid social, digital display, video, and websites
Demonstrated success in outbound cold calling and lead generation
Confident and persuasive in securing new business over the phone and through virtual or in-person meetings
Ability to grow and nurture existing client accounts, driving long-term value and retention
Committed to delivering exceptional customer service with a proactive and responsive approach
Knowledge of multimedia advertising is advantageous but not essential
A consultative, client-focused approach to sales, with strong listening and problem-solving skills
Passionate about local media and motivated by helping businesses succeed
Able to commute to the office and travel within the territory for client meetings
Access to a vehicle for business use and holds a full UK driving licence