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Business Development Executive

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Retail Insight

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Location:
United States , Chicago

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Category:

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Contract Type:
Not provided

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Salary:

70000.00 - 80000.00 USD / Year

Job Description:

We’re looking for a creative, fearless, and strategic pipeline builder — part BDR, part marketer — to help us generate and convert demand across a focused set of ~300 target accounts in the US retail and grocery sector. You’ll own the motion from intent to opportunity, applying modern marketing craft tailored to this market: intent-based targeting, high-signal messaging that resonates with retail decision-makers, direct mail campaigns, regional events in key US retail hubs, and other creative plays that drive demos and build pipeline momentum. This isn’t your traditional BD role — it’s an opportunity to shape what modern account-based prospecting looks like. You’ll design and execute plays that blend data, creativity, and hustle to earn attention, meetings, and momentum.

Job Responsibility:

  • Create demand across target accounts
  • Build and run account mini-plays using our 5-point connector method
  • Segment and prioritize ~300 ICP accounts by cohort and tier
  • Craft messaging that earns demos
  • Write relevant, high-signal emails and CTAs
  • Pair outreach with social touches, events, executive assists, and direct mail
  • Run regional events & direct mail campaigns
  • Plan and execute hosted roundtables, field dinners, and sponsored events
  • Manage high-impact direct mail campaigns
  • Collaborate & convert
  • Partner with sales and marketing on Create > Capture > Convert plays each quarter
  • Book and prep qualified demos/discovery calls with account owners
  • Keep data clean and reporting sharp in HubSpot
  • Learn, share, and optimise
  • Track engagement, report weekly wins, and surface insights for ongoing testing
  • Experiment boldly, measure impact, and iterate quickly

Requirements:

  • Prior experience in B2B sales development, demand generation, or field marketing across US markets
  • Experience selling SaaS or technology products
  • A marketer’s creativity with a salesperson’s grit
  • Confident with a variety of tools including HubSpot (sequences, routing, reporting, data hygiene)
  • Proven ability to write personalized, relevant outreach that earns senior-level engagement
  • Comfortable owning regional events and direct mail campaigns that actually convert

Nice to have:

Experience in retail or grocery tech, or selling/marketing to retail executives

What we offer:
  • Hybrid & Flexible Working: Work from anywhere with 2 days in-office per week (typical), plus summer hours and extra days off for life’s big moments (including your birthday and wedding)
  • Generous Time Off: 26 days PTO (increasing with service), paid volunteer days, and full support for your wellbeing, including mental health resources
  • Career & Learning: Access to a top-tier learning platform, career progression plans, and support to create your ideal home workspace
  • Health & Financial Benefits: Comprehensive medical, dental, and vision coverage, plus a 6% matched retirement plan
  • Personal Perks: Annual phone reimbursement, onsite gym access, and customizable benefits via our online platform

Additional Information:

Job Posted:
December 11, 2025

Employment Type:
Fulltime
Work Type:
Hybrid work
Job Link Share:

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