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Russell Publishing is recruiting for a Business Development Director to join our growing sales team, it is essential for applicants to have experience within a B2B media/ publishing/ events/ marketing solutions environment. We operate a hybrid working policy, 2 days a week in the office, due to the nature of our location, you will require a vehicle to commute. Our sales team is responsible for identifying and developing strong relationships with new and existing clients to generate revenue through sales of print, digital, event and conference products. You must be able to demonstrate your individual success and achievements in generating revenue for both print and digital products. Excellent communication skills are essential. Your experience must demonstrate your ability to connect and build effective relationships with clients through cold-calling, follow up of in-coming leads and researching potential new opportunities. UK and International travel to visit clients and to attend external industry events is required.
Job Responsibility
Proactively develop new business to expand client base and increase sales
Identify and develop relationships with potential new clients through research
Gain a sound understanding of the core subject matter and provide insight and market feedback to the wider team
Sales prospecting through canvassing of clients across competitive media channels
Initiate contact with prospective customers found through prospecting
facilitate and setup meetings via teams or at external conferences and events
Developing an understanding of clients and market
Maintaining high levels of scheduled sales calls, visits and client meetings
Issuing campaign performance reports to clients
Attending relevant RPL or external exhibitions/ conferences – international travel may be required
Gaining a sound understanding of an event's core subject matter
Ability to research prospects and build a comprehensive sales pipeline
Create bespoke campaign proposals to support clients needs
Contact follow up with previous event attendees and prospective attendees generated through marketing efforts
Recording all client information and follow processes within CRM
Consistently meet and exceed revenue targets on your allocated brand
Work closely and collaborate within internal teams to fulfil client campaigns
Research relevant upcoming industry events
Maintain and further develop strong working relationships with new and existing clients
Attendance at relevant exhibitions/conferences with international travel
Requirements
6 years experience of business development, sales within publishing, media, sponsorship, marketing solutions or delegates sales is essential
Excellent IT skills – Microsoft Office (Word, Excel and Powerpoint)
Knowledge and use of CRMs
Communication (written & verbal) – accuracy and professional
Professional attitude and integrity
Networking and building effective relationships
Time management – punctuality, planning & meeting deadlines
Commercial awareness
What we offer
Hybrid working (2 days in the office)
Pension contribution
Free car parking
Benefits platform with discounts, wellness and engagement tools