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Business Development and Sales Manager - APAC Region

Japan, Tokyo · Job Posted February 16, 2026
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Job Description

We have an opportunity for a Business Development and Sales Manager within our Commercial team, with responsibility for market development, origination and successful negotiation of customer projects. You will lead ITM Powers market facing activities in the APAC region, developing our market entry and growth strategies, identifying the most attractive and accessible markets and opportunities. You will build strategic customer relationships and establish ITM Power as a leading OEM in the key regional markets, in line with the ITM Power brand and market positioning. The role will be fundamental in helping our customers to decarbonise their businesses and grow green hydrogen’s role in delivering net zero.

Job Responsibility

  • Develop market strategies through regional market, customer and competitor analysis
  • Develop business plans and execute the agreed market and customer strategy
  • Build market awareness of ITM Power as a leading OEM
  • Originate and develop high quality sales opportunities in target markets
  • Lead the wider market development in line with the agreed strategy
  • Work with partner organisations including EPC companies to develop inter-company bidding and contracting processes
  • Lead technical and commercial discussions with customers
  • Develop bid/no bid recommendations and associated win strategies and pricing
  • Lead the negotiation process for complex and high value technical sales
  • Ensure that all customer facing technical and commercial responses are compelling
  • Develop high quality relationships with the key customer representatives
  • Develop and maintain relationships with key engineering and EPC companies
  • Ensure transfer of all bid materials and bid phase knowledge to the project execution team
  • Work with the Project Proposal Office to manage and maintain CRM data

Requirements

  • Business development and customer relationship management within industrial products and markets
  • Experience of operating in a relevant industrial context in key APAC markets
  • High value and complex sales activities in an industrial context, including tendering and bid processes
  • Experience of leading firm bids, commercial negotiations and commercial risk assessment
  • Experience in writing strategic, engaging and fit for purpose commercial documentation
  • A good understanding of energy and hydrogen markets and relevant end user industries
  • Possess a good understanding of EPC delivery and contracting models, including Pre-FEED, FEED and execution contract stages
  • Working knowledge of relevant Engineering Industry conditions of contract and experience in contractual negotiation
  • Proficient user of MS packages
  • Fluent English Language both written and verbal
  • Stakeholder management (customers, partners and collaborators)

Nice to have

  • Experience with complex EPC contract negotiations
  • Previous green energy / clean tech experience
  • Additional languages relevant to focus market

What we offer

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