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Adevinta Logo Adevinta · Sales

Business Development – Customer Success & Operations (SMB)

Netherlands, Amsterdam · Job Posted January 18, 2026
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Job Description

Within our SMB domain, we support entrepreneurs through Marktplaats Pro, Subscriptions, and visibility products such as Insertion Fees (IF) and Featured Fees (FF). As we scale these propositions, our focus is on delivering a seamless, efficient, and growth-oriented seller experience — from first registration to long-term success. To support this next phase, we are looking for a Business Development – Customer Success & Operations (SMB) professional who enjoys combining customer journey improvement, operational ownership, and business growth. Purpose of the Role: As Business Development – Customer Success & Operations (SMB), you will be responsible for improving how SMB sellers onboard, grow, and succeed on Marktplaats. This role sits at the heart of execution: turning insights and strategy into concrete improvements in customer experience, operational processes, and go-to-market delivery. You will own key initiatives that directly impact seller activation, retention, and revenue — including the migration of Marktplaats Pro sellers to the new subscription model.

Job Responsibility

  • Improve the SMB Customer Journey: Initiate and lead research into the SMB customer journey to identify friction points and growth opportunities
  • Translate insights into concrete improvements that increase activation, satisfaction, and retention
  • Lead the design and rollout of a new, mobile-optimized registration flow for SMB sellers
  • Introduce and optimize lead forms to better capture and convert inbound SMB interest
  • Ensure improvements are measurable and clearly linked to business outcomes
  • Drive Operational Excellence & Go-To-Market Execution: Own and deliver operational projects that improve efficiency and seller experience, such as: Direct debit implementation, Onboarding/ process simplification and Automation and operational scalability
  • Lead the migration of Marktplaats Pro sellers to the new subscription model, ensuring a smooth transition and strong adoption
  • Provide operational leadership for go-to-market execution of new SMB propositions and product updates
  • Coordinate timelines, dependencies, and stakeholders across Marketing, Sales, Product & Tech, and Legal
  • Lead Strategic SMB Initiatives: Own Marktplaats’ participation in Webwinkel Vakdagen, coordinating planning, execution, and follow-up
  • Identify opportunities to improve how SMB propositions are positioned, launched, and supported operationally
  • Evaluate results of launches and initiatives, and continuously improve based on learnings
  • Enable Business Growth: Identify and prioritize growth opportunities that increase seller activation, retention, and ARPU
  • Work closely with the Customer Insights & CLM Manager to turn data and insights into actionable improvements
  • Champion a growth mindset by testing, iterating, and scaling what works
  • Act as a bridge between strategy and execution, ensuring ideas translate into real-world impact

Requirements

  • 5+ years of experience in business development, operations, customer success, or project management — ideally in a digital platform or marketplace environment
  • Proven experience improving customer journeys and driving cross-functional initiatives
  • Strong organizational skills and confidence working with multiple stakeholders
  • Analytical mindset with a focus on measurable impact
  • Comfortable operating at the intersection of business, operations, and execution
  • Fluent in Dutch and English
  • Proactive, curious, and hands-on, with a strong sense of ownership

What we offer

  • An attractive Base Salary
  • Participation in our Short Term Incentive plan (annual bonus)
  • Work From Anywhere: Enjoy up to 20 days a year of working from anywhere
  • A 24/7 Employee Assistance Program for you and your family
  • A collaborative environment with an opportunity to explore your potential and grow
  • Competitive compensation, flexible working arrangements, and strong benefits
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