Business Analysis Manager, Media Analytics and Attribution Job at T-Mobile (Bellevue)

Sr Business Analysis Manager – Media Analytics & Attribution

Join T-Mobile’s Media Analytics team and help shape the future of marketing meas...

Location

United States , Bellevue

Salary:

96700.00 - 174400.00 USD / Year

T-Mobile

Expiration Date

Until further notice

Requirements

Bachelor’s degree in a quantitative or analytical field such as Statistics, Mathematics, Engineering, Information Systems, Economics, Business Analytics, or a related discipline
Master’s degree preferred
7+ years of experience in analytics, media analytics, marketing measurement, business intelligence, or attribution modeling
Strong knowledge of the paid media ecosystem, including channels such as TV/Video, OTT/CTV, Paid Social, Paid Search, Programmatic Display, Radio, Digital Audio, and Out-of-Home (OOH)
Advanced proficiency in SQL, Tableau, and Python, including experience with data analysis, dashboard development, reporting automation, and performance modeling
Demonstrated experience with media measurement frameworks and attribution methods such as MMM, MTA, incrementality, experimentation, and A/B testing
Experience using AI, machine learning, and automation tools to improve analytical workflows, reporting, and insight generation, with interest in applying emerging AI capabilities to support decision-making
Strong technical skills in working with large datasets, data validation, data integration, and analytics workflows
Strong analytical and problem-solving skills, with the ability to synthesize complex data into practical business recommendations
Strong written, verbal, and presentation skills, with the ability to communicate technical findings clearly to both technical and non-technical audiences

Job Responsibility

Lead complex media analytics initiatives to evaluate performance across channels, identify optimization opportunities, and quantify business impact
Serve as a strategic analytics partner to Marketing and Media stakeholders by defining business questions, recommending measurement approaches, and interpreting results
Apply and synthesize insights from advanced measurement approaches, including Marketing Mix Modeling (MMM), Multi-Touch Attribution (MTA), incrementality testing, A/B testing, brand lift studies, and other attribution methodologies
Define and maintain campaign KPIs, measurement taxonomy, benchmarks, and governance standards to support scalable and consistent reporting across products and channels
Translate sophisticated analyses into clear, concise, and persuasive presentations for senior leaders and cross-functional partners
Adapt reporting, analysis, and recommendations in response to evolving business priorities and stakeholder needs
Identify opportunities to improve analytics processes, measurement strategy, automation, and decision support by staying current on industry trends, emerging tools, and best practices
Lead multiple projects and workstreams in a fast-paced, cross-functional environment while maintaining a high standard of analytical quality and stakeholder partnership

What we offer

Competitive base salary and compensation package
Annual stock grant
Employee stock purchase plan
401(k)
Access to free, year-round money coaches
Medical, dental and vision insurance
Flexible spending account
Paid time off
Up to 12 paid holidays
Paid parental and family leave

Fulltime

Senior Manager, Advanced Data and Analytics

The Senior Manager, Advanced Data and Analytics plays a critical leadership role...

Location

United States , Woodland Hills

Salary:

120000.00 - 130000.00 USD / Year

Bloom Ads Global Media Group

Expiration Date

Until further notice

Requirements

5+ years of experience in data and analytics within an agency or media consulting environment
2+ years of team leadership experience, including managing managers or senior-level contributors
Bachelor’s degree required
advanced degree in Statistics, Economics, Predictive Analytics, or related field preferred
Advanced expertise in Python, R, and SQL database management
Strong experience with DTC and data-heavy clients
Proven ability to develop and oversee statistical modeling frameworks including marketing mix models, multi-touch attribution, and incrementality testing
Experience working with ad tech platforms including ad servers (DCM), DSPs (TTD, DV360), and SEM platforms
Strong business intelligence expertise (SQL, Tableau, Datorama)
Exceptional storytelling and presentation skills, with the ability to translate technical findings into strategic recommendations

Job Responsibility

Mentor and develop Supervisors and analysts, fostering accountability, collaboration, and professional growth
Oversee the development, training, and implementation of statistical models to optimize media performance and drive client business results
Lead quality control of modeling outputs, automation processes, and data integrity standards
Oversee dashboard development in visualization tools such as Tableau and Datorama
Translate complex analyses into clear, concise, and compelling narratives for clients and internal teams
Partner closely with clients, account teams, and media teams to assess business challenges and deliver data-driven solutions
Lead execution and oversight of marketing mix modeling, diminishing returns analysis, incrementality testing, and campaign measurement strategy
Manage team workload allocation, prioritization, and cross-functional collaboration
Identify opportunities for innovation and advancement within analytics frameworks and reporting capabilities
Act as a senior escalation point for analytics strategy and modeling decisions

What we offer

Comprehensive medical benefits: health, dental, vision, life, and AD&D coverage
Generous vacation policy
Holiday PTO + Work-from-Home Fridays
Company contributions to 401(k) retirement savings
Paid volunteer hours to support causes you care about
Professional development opportunities
Free snacks (mostly healthy!)
Coffee Thursdays to fuel creativity
Monthly lunch & learns to expand your expertise
Quarterly town halls with food, prizes, and company updates

Fulltime

Senior Manager, Marketing Portfolio and Analysis

We are looking for a strategic, data-driven marketing leader to oversee portfoli...

Location

United States , San Francisco

Salary:

138000.00 - 210000.00 USD / Year

Airwallex

Expiration Date

Until further notice

Requirements

8+ years of experience in performance marketing, marketing analytics, or growth finance, ideally within B2B SaaS or fintech
Proven success in building detailed, streamlined and scalable models for optimizing for efficiency and pipeline outcomes
Strong understanding of marketing funnel dynamics, from awareness to closed-won revenue
Excellent communication and executive-presentation skills
able to influence cross-functional decision-making
Deep comfort working with ambiguity, connecting disparate data sources, and building clarity through structure
Bachelor’s degree in Business, Marketing, Economics, or Data Analytics (MBA a plus)
Advanced proficiency with Excel / Google Sheets for budget modeling, pacing, and scenario planning
Strong experience with data visualization and BI tools (Looker, Tableau, Power BI, or Data Studio)
Hands-on familiarity with Salesforce (SFDC) and Marketo for campaign data validation and pipeline attribution

Job Responsibility

Own the U.S. paid media reporting, trade-off, investment portfolios insights and framework
Build scalable reporting and synthesized global analysis to help support management of budget pacing, forecasting, and scenario models
Partner with Finance, Marketing Strategy, and Regional Leads to determine quarterly allocation strategies and ROI scenarios
Identify portfolio-level opportunities and trade-offs
Lead ongoing spend optimization check-ins (weekly and monthly)
Anchor on North Star metrics and reporting structure for performance marketing efficiency
Partner with Data, Analytics, and RevOps to ensure campaign data integrity across Salesforce, Marketo, and ad platforms
Build and maintain dashboards and scorecards
Own monthly business reviews (MBRs) and quarterly performance readouts with marketing and leadership stakeholders
Work cross-functionally to improve data capture, attribution, and channel-level insight granularity

What we offer

Offers Equity
Offers Bonus
Medical, dental, and vision insurance
401(k) plan
Short-term and long-term disability
Basic life insurance
Well-being benefits
20 paid days of vacation
12 paid days of company holidays

Fulltime

Executive Manager - Marketing Data and Analytics

The scope of the role is to own all Paid Media Marketing analytics priorities, i...

Location

India , Hyderabad

Salary:

Not provided

Pepsico

Expiration Date

Until further notice

Requirements

Bachelor’s degree in a quantitative field (e.g. statistics, economics, mathematics, business administration, marketing)
Masters degree preferred
8+ years of experience in marketing/media strategy & analytics and measurement
preferably in the CPG/FMCG space with a good understanding of eCommerce
Experience in omnichannel marketing, attribution, A/B and Multivariate test design and implementation, and ROI measurement
Robust experience in the languages of data manipulation (e.g. SQL, R) and in visualization (e.g. Tableau, Datorama)
High proficiency in Microsoft Excel and PowerPoint. Mastery of data, ingest, manipulate and model data
Strong organizational skills, with the ability to effectively manage projects and communicate effectively
Strong communication skills (both written and verbal) and the ability to distill complex ideas down to clear and concise business findings and recommendations
Requires a high level of regular/daily interaction and co-ordination with several teams

Job Responsibility

Own all Paid Media Marketing analytics priorities, investment requirement/strategy for the ecommerce marketing team, from forecasting/budgeting analysis, to post-campaign reporting, to all data collection/input/validation of ROI engine/MMM models
Work closely with eComm Performance Marketing teams, Merchandising teams and the sales team within GCC and eCommerce Marketing & Key Account Management teams within markets
Perform quarterly deep dive analysis on performance marketing campaigns vs agreed KPIs and in particular iROAS which will critically make recommendations on how to optimize the eComm marketing strategy & A+M budgets required to drive Pepsico growth
Lead Retail Media ecomm sufficiency modelling and Retail Media effectiness Model for incrementality measurement
Partner closely with several teams eComm Omni Marketing, eComm Brand Marketing, and eComm Search marketing teams to conduct regular and ad hoc analysis to better drive media investment and optimization decisions geared towards incremental growth for the eCommerce business
Partner with Customer & Brand Marketing teams on various analysis: A/B testing, Campaign impact measurement, Investment strategy, Financial forecasting, and retailer data partnerships
Partner with Data Science and Tech teams to consult on retailer data warehousing and architecture, automated reporting/dashboards, and ROI engine
Lead ROI Engine process on behalf of eComm Marketing – collect, clean, and submit all Customer and Search Marketing campaign data
validate data and reporting output at various stages of ROI Engine model
Lead sufficiency modelling to feed into critical PEP processes i.e. AOP

Paid Social Media Manager

H/L is currently searching for an Paid Social Media Manager. The Paid Social Med...

Location

United States , Oakland

Salary:

85000.00 - 100000.00 USD / Year

H/L Agency

Expiration Date

Until further notice

Requirements

4+ years of dedicated experience executing and managing high-budget, direct-response paid social media campaigns in an agency or fast-paced brand environment
1+ years of experience directly managing or leading a team/junior specialists
Expert-level proficiency in all major advertising platforms
knowledge of newer/niche platform ad systems (e.g., Reddit Ads, Snapchat Ad Manager) is required
Proven track record of driving significant, measurable results for diverse clients
Exceptional analytical skills with expertise in utilizing third-party automation tools and native platform features to drive efficiency
Demonstrated ability to manage client expectations and present complex data simply
Strong presentation skills with the ability to articulate complex paid social strategy and learnings to both clients and internal cross-functional stakeholders

Job Responsibility

Lead, Develop, execute, and manage sophisticated paid social advertising campaigns from concept to completion across platforms including, but not limited to, Meta (Facebook/Instagram), TikTok, Pinterest, Reddit, and Snapchat
Conduct in-depth audience research, competitive analysis, and strategic targeting to maximize campaign performance, ROAS, and client profitability
Expertly manage substantial monthly advertising budgets, ensuring optimal allocation, continuous testing, pacing, geos and utilization of advanced bidding strategies (e.g., CBO, target ROAS, bid caps)
Provide data-driven feedback to the Creative/Content team on which ad formats, copy, and visuals are driving the highest conversion rates, constantly refining the creative testing roadmap
Establish and scale A/B testing frameworks across ad copy, creative, audience targeting, and campaign structure
Proactively partner with cross-functional teams (e.g., Media Planning, Search, Display, Creative) to share performance insights and collaborate on unified optimization strategies
Serve as a thought leader in paid social, finding systematic ways to distribute information and learnings that can affect other teams’ strategies to optimize and create efficiencies at scale
Present strategy and key performance takeaways derived from social learnings to cross-functional teams, translating campaign data into actionable, holistic media and marketing recommendations
Maintain a deep understanding of the agency’s broader media landscape to identify and execute opportunities for channel integration and budget synergy
Lead, manage, mentor, and provide ongoing professional development and performance reviews for a team of Paid Social Specialists

Fulltime

Analytics Manager

The Analytics Manager leads the development and execution of measurement strateg...

Location

United States , Dallas

Salary:

Not provided

LERMA

Expiration Date

Until further notice

Requirements

Five to seven or more years of experience in digital or marketing analytics, preferably in an agency environment
Proven experience leading analytics initiatives and developing measurement strategies across digital channels
Strong experience working in client facing roles, with ownership of presenting analyses, insights, and recommendations to stakeholders
Strong ability to translate complex data into clear and actionable insights and strategic recommendations
Deep experience with analytics platforms such as Google Analytics 4 (GA4), Adobe Analytics, or Customer Journey Analytics
Advanced knowledge of tag management systems such as Google Tag Manager or Tealium and tracking implementation best practices
Expertise in building and guiding dashboard and reporting development using Looker Studio, Tableau, or Power BI
Strong understanding of paid media, social, display, email, and search performance metrics and optimization levers
Experience developing and implementing campaign tracking strategies including UTM frameworks and conversion measurement plans
Proficiency working with data tools and querying datasets such as SQL or BigQuery

Job Responsibility

Lead the development of measurement strategies and frameworks aligned with client and business goals
Oversee and guide tracking implementations across platforms such as Google Analytics 4 (GA4), Google Tag Manager GTM, and related tools to ensure accurate and scalable data collection
Direct the design and evolution of dashboards and reporting solutions using Looker Studio, Tableau, or Power BI to ensure insights are clear and actionable
Analyze cross channel marketing performance including paid media, organic, email, and web to identify trends, opportunities, and optimization strategies
Translate complex data into strategic recommendations that influence campaign direction, audience targeting, and overall return on investment
Own the development and delivery of client-ready analyses, reports, and presentations that clearly communicate performance, insights, and recommendations
Serve as a primary client-facing point of contact for analytics, presenting findings and providing strategic guidance to stakeholders
Partner closely with media, strategy, and creative teams to define key performance indicators, success metrics, and measurement approaches across campaigns
Ensure data integrity through regular audits, troubleshooting, and collaboration with engineering and development teams
Lead testing and optimization initiatives by guiding experiment design, measurement approaches, and interpretation of results

What we offer

Competitive salary based on experience
Comprehensive benefits package, including medical, dental, and vision
401(k) and annual profit-sharing retirement plans
Paid time off: company holidays, vacation, and sick leave
Paid maternity/paternity leave
Annual bonus opportunity
A dynamic, creative work environment where your contributions are valued

Fulltime

Marketing Analytics Manager

The Marketing Analytics Manager is a strategic storyteller who transforms data i...

Location

United States

Salary:

100000.00 - 120000.00 USD / Year

EverCommerce

Expiration Date

Until further notice

Requirements

Bachelor’s degree in marketing, Statistics, or a related field (master’s preferred)
5+ years of experience in marketing analytics or a similar role
Proficiency in tools like Google Analytics, Tableau/Power BI, SQL, and Excel
Experience with marketing platforms (e.g., HubSpot, Salesforce, Marketo)
Strong understanding of digital marketing channels and attribution models
Excellent communication skills—able to translate data into compelling stories
Curious mindset with a passion for continuous learning and experimentation
Experience with predictive modeling and machine learning techniques
Familiarity with customer segmentation and lifecycle analysis
Prior work in e-commerce, SaaS, or high-growth startups

Job Responsibility

Develop and maintain dashboards and reports to monitor marketing KPIs across paid media, email, events, and additional channels
Analyze campaign performance and provide actionable recommendations to improve conversion rates, customer acquisition, and retention
Lead marketing attribution efforts and build models to understand channel impact
Collaborate with cross-functional teams (Product, Sales, Finance) to align marketing goals with business objectives
Design and execute A/B tests and experiments to validate hypotheses and optimize performance
Present findings to senior leadership with clarity and strategic insight
Stay current on analytics tools, trends, and best practices

What we offer

Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid
Continued investment in your professional development
Day 1 robust health and wellness benefits, including an annual wellness stipend
401k with up to a 4% match and immediate vesting
Flexible and generous (FTO) time-off
Employee Stock Purchase Program

Fulltime

Marketing Analytics Manager

Marketing Analytics Manager to $155K – Drive Data-Backed Growth! Our client, a ...

Location

United States , Boston

Salary:

135000.00 - 155000.00 USD / Year

Beacon Hill

Expiration Date

Until further notice

Requirements

5+ years of marketing analytics or digital media measurement experience
strong understanding of paid channels and associated KPIs
hands‑on skills with platforms such as Google Ads, Meta Ads Manager, Google Analytics, and BI tools
experience partnering with or managing media agencies
familiarity with attribution modeling and conversion tracking
proven ability to communicate complex analysis in a clear, business‑focused way
strong analytical, collaborative, and self‑directed working style

Job Responsibility

Overseeing performance reporting across paid digital channels
developing dashboards and measurement frameworks
connecting marketing activity to core KPIs such as leads, bookings, CPA, and ROI
aligning data sources and integrating offline conversion data
collaborating with external media partners on pacing and spend optimization
advancing attribution capabilities and first‑party data initiatives
delivering actionable insights to guide investment decisions
supporting forecasting and financial planning through trend analysis

What we offer

Flexibility
bonus potential

Fulltime

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Business Analysis Manager, Media Analytics and Attribution

Job Description

Job Responsibility

Requirements

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