Broadband Integrated Marketing Manager – Transition Support

As an Integrated Marketing Manager, you will be responsible for creating Marketing strategies for T-Mobile's Broadband products and segments across the consumer experience. This role leads the integration and transition of marketing data systems, ensuring smooth workflows, stakeholder alignment, and clear documentation. It drives the connection between marketing platforms and media activation, guaranteeing timely, accurate data for campaigns. Collaborating across data engineering, platforms, and media teams, it automates audience segments, pricing logic, and feedback loops for real-time execution. The position also provides support for audience strategy, enabling compliant segmentation and activation. It handles data delivery across multiple cross-functional teams, refines dynamic pricing capabilities, and streamlines omnichannel flows for speed and efficiency. Lastly, it champions governance best practices, maintaining clear documentation and implementing data hygiene and standards across all systems.