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At AKQA, our Technology Discipline sets the benchmark for innovation, scalability, and marketing excellence. As a Braze Specialist, you’ll empower clients to deliver personalised and data-driven customer experiences through intelligent marketing automation. You’ll develop, optimise, and scale campaigns within the Braze engagement platform, and contribute to AKQA’s reputation for delivering beautifully executed digital solutions. In this role, you will collaborate with strategists, creatives, and developers to translate marketing requirements into robust, high-quality technical solutions. You’ll drive innovation in campaign design, champion best practice use of marketing technologies, and ensure deliverables meet time, quality, and performance goals. At AKQA, you’ll work within a creative, inclusive, and technically advanced team in Sydney, surrounded by brilliant minds and supported by a hybrid in-studio/WFH model that supports balance and flexibility.
Job Responsibility:
Implement and configure marketing automation campaigns within Braze and complementary marketing platforms
Translate business and marketing requirements into scalable technical solutions
Drive innovative use of marketing technology capabilities to meet client goals
Ensure campaign deliverables meet time, performance, and quality standards
Diagnose and resolve technical issues related to campaign execution and platform integration
Contribute to best practices around performance, scalability, and automation within marketing technology environments
Produce accurate development estimates and manage delivery expectations
Champion marketing technology excellence through documentation, training, and thought leadership
Requirements:
Proven experience with Braze is essential
additional exposure to Adobe Campaign, Adobe Journey Optimizer, Dynamics 365 Marketing, or MoEngage is advantageous
Highly motivated, collaborative, and delivery-focused
Strong problem-solving, analytical, and diagnostic abilities
Excellent written and verbal communication skills
Deep understanding of data management and relational database principles
Ability to translate complex marketing requirements into technical implementations
Passion for creating innovative and beautifully executed digital experiences
Commitment to continuous learning and staying current with emerging marketing technologies