Brand Strategy Lead Jobs

New

Director of Brand Strategy

TinyWins is seeking a Director of Brand Strategy to create foundational strategi...

Location

Salary:

Not provided

TinyWins

Expiration Date

Until further notice

Requirements

Experience in crafting foundational brand strategies
Passion for all things brand and how it comes to life across strategy, verbal and visual identities, creative, web design, and marketing
An interest or experience in human behavior, archetypes, and psychology, with the ability to decipher clients’ needs and desires
Obsessive attention to detail and high standards for the work you put your name on
Curiosity and ability to learn quickly about various businesses and industries
Strong communication skills
Humility and confidence
Collaborative work style
Experience managing and mentoring strategists
Optimism and agility, a can-do attitude, and the ability to manage multiple priorities

Job Responsibility

Think: Synthesize complex information and uncover hidden meanings to develop foundational brand strategies
Manage: Inspire and manage the strategy team alongside co-founder/CSO Lillian Marsh
Write: Craft compelling strategic narratives, manifestos, etc.
Name: Lead naming workshops and ideation sessions for brands, companies, products, services, apps, and tokens
Workshop: Lead and facilitate engaging workshops with multiple client stakeholders and hold internal brainstorms with cross-functional teams
Speak: Be comfortable selling and presenting work with charm and enthusiasm to all clients at all levels
Lead: Own your workstreams and become the go-to expert for the brands you execute on
Improve: Bring your background, expertise, and outside thinking to shape processes and outputs

What we offer

Competitive compensation
Remote work environment
Comprehensive healthcare: Medical, Dental, Vision
Flexible time off policy
Caring and nurturing team culture
Growth, ongoing development, and a constant desire to improve ourselves, processes, and business
Strong industry connections and exposure
Experience a new way of how agencies operate: open to new ideas and change
A team where curiosity and creativity are welcomed and encouraged

Fulltime

New

Senior Director, KAI-9531 US Brand Lead

The KAI-9531 US Brand Lead will create Kailera’s first brand and plan its launch...

Location

United States , Waltham

Salary:

210000.00 - 270000.00 USD / Year

Kailera Therapeutics

Expiration Date

Until further notice

Requirements

10+ years in pharmaceutical or consumer health brand leadership in the USA
Launch experience in a competitive field and proven ability to identify and capitalize on whitespace opportunities to differentiate and compete successfully
Deep understanding of consumer behavior, segmentation, and activation strategies in healthcare, especially in chronic disease categories, with a track record of successfully engaging consumers.
Demonstrated success in leading brand strategy from pre-launch through lifecycle management in both HCP and consumer-driven markets
Expertise in translating clinical and scientific value propositions into compelling brand narratives that resonate with diverse stakeholders
Stand-out leadership and cross-functional collaboration skills, with the ability to influence and drive strategy across medical affairs, market access, regulatory, and R&D functions
Inspirational leader with experience managing and mentoring high-performing brand teams
Ability to integrate behavioral science, patient insights, and digital engagement into brand strategy

Job Responsibility

Drive market understanding by conducting deep market analysis to identify customer needs and opportunities
Champion the needs of people with obesity within the broad Kailera organization
Serve as Commercial leader within the KAI-9531 cross-functional project team
Build the brand positioning strategy, maintain its Target Product Profile and secure cross-functional alignment to these strategic beacons
Develop brand identity, differentiation strategy, messaging, target patient and promotional campaign for KAI-9531
Establish our Health Care Professional (HCP) engagement strategy
Design the Consumer strategy of KAI-9531, including prioritizing and implementing direct-to-consumer (DTC) investments, developing our Patient Service offering, leveraging digital health platforms, telehealth, or retail pharmacy channels
Build, manage, and inspire a winning brand team
Design and oversee execution of the annual marketing plan including market research and strategic projects
Over time, on-board our US Launch Team and prepare the launch of KAI-9531

What we offer

Comprehensive health benefits and tax-advantaged savings accounts
Flexible time off, 13 paid holidays, and a companywide year-end shutdown
Monthly wellness stipend
Generous 401(k) match
Disability and life insurance

Fulltime

New

Intelligence Team Lead

The Intel team at Nebo is the glue of our agency — it brings the data, research ...

Location

United States , Atlanta

Salary:

Not provided

Nebo Agency

Expiration Date

Until further notice

Requirements

Passionate about big ideas and the creative process
5+ years of marketing experience
3+ years of experience setting strategy in the digital field
Experience working with data and analytics tools to create actionable insights
Experience managing a team
Experience in campaign concepting and brand strategy
Data first-mentality – leverage data as much as possible to back recommendations
Ability to conduct and interpret primary and secondary research and use this data to glean insights, developing user personas, customer journeys and communications plans

Job Responsibility

Lead and grow Nebo’s intel team by managing, educating and guiding the team
Develop strategies for a variety of clients in a wide array of fields
Improve Nebo’s internal practices to increase efficiency and results
Participate in Nebo Leadership Team meetings and initiatives, including developing goals and projections for the team
Write creative briefs and facilitate brainstorms and working sessions among key stakeholders to further plan digital campaigns and creative concepts. Collaborate with internal and external key stakeholders for alignment.
Work closely with both digital project management and other teams at Nebo to communicate strategic priorities and ensure key deliverables carry forth the strategic vision
Manage relationships with outside partners for specific campaign executions. Request proposals based upon specific technological and plan requirements, analyze proposals and make recommendations to key stakeholders.
Stay ahead of the latest emerging trends and industry developments for website, devices, social, search, VR/AR, display, etc. and be an active participant in cross-departmental knowledge sharing.

What we offer

hybrid in-office/remote work or fully remote work options designed to fit your needs
unlimited PTO
free attendance to local marketing events

New

Vice President of Strategy

At Smith Design, we build brands that move people — through strategy, design, an...

Location

United States , Morristown

Salary:

180000.00 - 220000.00 USD / Year

Smith Design

Expiration Date

Until further notice

Requirements

8+ years of experience in brand strategy, innovation, or marketing within a design agency or brand consultancy (CPG experience required)
Proven ability to translate business objectives and consumer insights into clear, inspiring creative briefs
Deep understanding of CPG categories, consumer trends, and the evolving retail landscape
Skilled communicator and storyteller — able to influence and inspire across creative, client, and executive audiences
Strategic thinker with creative empathy: you can zoom out to the brand platform and zoom in to the pack detail
Collaborative leader who balances vision with action and elevates everyone around you

Job Responsibility

Lead Brand & Design Strategy
Define and evolve Smith Design’s strategic point of view
Lead development of brand positioning, portfolio architecture, naming, innovation, and go-to-market strategies
Translate cultural and category insight into actionable design direction
Inspire and Partner
Partner closely with creative leadership
Act as senior strategic partner on key accounts
Facilitate workshops and co-creation sessions
Lead strategic storytelling across presentations, proposals, and pitches
Grow the Business

What we offer

medical
dental
vision
life insurance
voluntary long-term and short-term disability plans
hospital, accidental, and cancer protection insurance plans
401 (k) plus profit sharing
training opportunities
WFH Fridays
12 flexible WFH days of your choice each year

Fulltime

New

Senior Brand Manager

This newly created position reports directly into the Marketing Director and is ...

Location

United Kingdom , Yorkshire

Salary:

Not provided

PT Executive

Expiration Date

Until further notice

Requirements

3–5+ years’ experience in Consumer Brand Marketing at Brand Manager or SBM level
Background in FMCG – Food, Drink, Non-Food or Consumer Durables
Demonstrable experience in brand strategy, NPD and marketing activation
Strong commercial mindset with a passion for insight-led innovation
Collaborative, proactive and energised by pace and accountability
A true brand champion – passionate about premium brands and consumer engagement

Job Responsibility

Own the Brand Strategy – Lead the development and execution of brand plans, ensuring consumer and customer insight remains at the heart
Drive Brand Innovation – Deliver best-in-class NPD and EPD projects – in full, on time and on budget
Lead the Marketing Mix – Full ownership across ATL, BTL, shopper marketing and retail activation
Manage External Relationships – Work closely with agency partners and suppliers to deliver excellence
Budget Responsibility – Own and manage the annual brand marketing budget
Champion Insight – Use market data, consumer research and trends to identify opportunities for innovation and brand refresh
Cross-Functional Collaboration – Work with NPD, Sales and Category to drive cohesive brand execution
Project Involvement – Lead and support ad hoc strategic projects across the wider business

What we offer

Attractive Salary + Benefits

Fulltime

New

Head of Brand & Content

We're looking for a strategic storyteller to lead the brand vision for one of th...

Location

United Kingdom , London

Salary:

80000.00 GBP / Year

Major Players Limited

Expiration Date

Until further notice

Requirements

Significant experience in journalism or editorial strategy
Possess a sharp commercial mind
Know how to maintain editorial integrity while producing content that converts

Job Responsibility

Define and govern the brand voice for the London market
Translate board-level vision into actionable brand strategies
Design and execute a holistic content strategy that serves the full funnel
Oversee the end-to-end production of high-quality multimedia content (video, social, written)
Manage a team of writers, designers, and editors
Work in lockstep with Sales and Commercial teams to ensure content supports specific revenue goals
Utilize advanced analytics and SEO insights to track lead quality and conversion

What we offer

Excellent benefits

Fulltime

New

Vp, Global Head Of Dtc

We’re looking for a seasoned ecommerce/DTC executive to serve as VP, Head of Glo...

Location

United States , New York

Salary:

275000.00 - 315000.00 USD / Year

Harry's

Expiration Date

Until further notice

Requirements

15+ years of leadership experience in DTC, global digital commerce, and digital strategy
Track record of scaling multi-brand or portfolio digital businesses, with P&L ownership with an understanding of Brand led commerce, subscription dynamics, and it’s their balance with NPS
Strong people leader with experience developing leaders and large global teams
Skilled at balancing brand differentiation, bringing to life the Brand, with enterprise-wide scale and efficiency
Customer-obsessed, with the ability to translate customer needs into actionable strategies
Excellent communicator and influencer, capable of aligning stakeholders, partners, and brand leaders
Analytically fluent. Understands how a business works from the big picture down to the granular, making shrewd recommendations along the way. Comfortable with data, but also leans on experience — comfortable with a variety of data and able to root cause analysis. Ability to digest, synthesize, and share with stakeholders strategic plans
Deep expertise in an end-to-end DTC business within an omnichannel portfolio, with proven results in driving revenue, margin, and customer growth
Adept and experienced with digital platforms, e-commerce tech stacks, and modern UX/product practices
Versed in best practices and has a strong perspective for UX/UI. Can lead a multi-brand architecture strategy. Experience partnering closely with engineers and technology partners

Job Responsibility

Define the Multi-Brand DTC Strategy: Build and execute a global strategy that scales DTC across Harry’s, Flamingo, Mando, and Lume while respecting their unique positioning and customer bases
Deliver Across Portfolios: Own the KPIs for all brand DTC channels, aligning strategies with broader omnichannel goals
Lead & Develop Senior Leaders: Manage the Heads of DTC for each brand, fostering strong leadership, collaboration, and talent development across teams, building a long-term pipeline of talent
Balance Global Scale & Local Relevance: Leverage shared platforms (i.e. Shopify eco-system), tools, and best practices across brands while empowering localized innovation where it matters
Champion Omnichannel Consistency: Partner with retail and wholesale leaders to ensure digital aligns seamlessly with offline touchpoints, pricing, and promotions
Elevate the Customer Experience: Ensure that every digital experience—from site navigation, UX, UI, to checkout to post-purchase—delights customers, improves NPS, and deepens loyalty
Customer Service Excellence - Cultivate the entire customer journey, including every single connection point. Develop best practices and learnings across our entire customer service organization, leverage our rich data stack, our AI capabilities, and bring learnings into the broader DTC business, omnichannel strategy, and brand
Drive Innovation: Bring forward new capabilities (e.g. GenAI, personalization, unique marketing flows, etc), explore new product innovation and messaging, and explore business models (e.g., subscriptions, bundling, trial flow, etc.) to meet our brands goals and connect with our customer
Be the Voice of Digital at the Table: Represent digital priorities with leadership, partners, and stakeholders, ensuring digital commerce is central to the company’s differentiating value proposition to drive CPG 2.0

What we offer

Medical, dental, and vision coverage
401k match
Equity in Mammoth Brands
Flexible time off and working hours
Wellness and L&D stipends
4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years
20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood
Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
Free products from all of our brands

Fulltime

FLEX Senior Director, BMSC Planning and Services

The FLEX Senior Director, Global Consulting, is a key member of the Customer Gro...

Location

United States , Bethesda, MD

Salary:

70.67 - 113.22 USD / Hour

Marriott Bonvoy

Expiration Date

Until further notice

Requirements

8+ years’ experience in strategy development, brand management, marketing strategy, or product management
4-year degree from an accredited university in Business Administration, Hospitality Management, or related major
OR 12+ years of relevant professional experience in related function, demonstrating progressive career growth and pattern of exceptional performance
Experience managing and defining transformational strategies for business units
Demonstrated ability to deliver results under difficult conditions, particularly when faced with complexity and ambiguity
MBA or equivalent preferred
Lodging / hospitality industry experience preferred

Job Responsibility

Advising on enterprise strategies and priorities
Supporting Marketing and Personalization Acceleration capabilities
Providing advisory services on complex platforms and projects
Managing multiple projects
Leading major initiatives and programs
Advising on strategic execution
Developing goals and plans
Championing leaders’ vision for product and service delivery
Providing direction and assistance to other teams
Analyzing information and evaluating results

What we offer

Medical, dental, vision, health care flexible spending account, dependent care flexible spending account, life insurance, disability insurance, accident insurance, adoption expense reimbursements, paid parental leave, 401(k) plan, stock purchase plan, discounts at Marriott properties, commuter benefits, employee assistance plan, childcare discounts

Fulltime

Brand Strategy Lead

TinyWins

Location:

Category:
-

Contract Type:
Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Additional Information:

Job Posted:
December 13, 2025

Looking for more opportunities? Search for other job offers that match your skills and interests.

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Brand Strategy Lead

TinyWins

Location:

Category:-

Contract Type:Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Additional Information:

Job Posted:December 13, 2025

Looking for more opportunities? Search for other job offers that match your skills and interests.

Similar Jobs for Brand Strategy Lead

Director of Brand Strategy

Senior Director, KAI-9531 US Brand Lead

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FLEX Senior Director, BMSC Planning and Services

Category:
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Contract Type:
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Job Posted:
December 13, 2025