CrawlJobs Logo
LERMA Logo LERMA · -

Brand Strategy Director

United States, Dallas · Job Posted April 20, 2026
Apply Position
Job Link Share

Job Description

LERMA/ is seeking a freelance Brand Strategy Director to lead strategy development and briefs for a project on a key client account. The right candidate will have 7+ years of agency experience in brand strategy/account planning/brand planning. This role will report to the Executive Brand Strategy Director.

Job Responsibility

  • Direct brand strategy for a defined, significant project within a larger client assignment
  • Translate business goals, audience understanding, cultural context, and client inputs into a clear strategic direction
  • Develop an insightful creative strategy and write a strong, inspiring brief that sets up breakthrough work
  • Conduct and synthesize relevant research, trends, audience insight, and cultural context to inform the assignment
  • Collaborate with strategists, brand leadership, creative, media, social, data/intelligence, and subject matter experts in the development and implementation of strategies
  • Provide senior-level strategic counsel and feedback through key work sessions, reviews, and client milestones through to campaign launch
  • Ensure the project’s strategic output is on-brief, on-brand, and aligned to the broader account and business objectives

Requirements

  • 7+ years of agency experience in brand strategy/brand planning/account planning
  • Highly organized and self-directed, able to work efficiently in a project-based engagement
  • Collaborative and low-ego, able to plug into an existing team and add value quickly
  • A kind person, unafraid of having a divergent point of view (on the work or the world)
  • A hunger to learn about and experience life from someone else’s perspective (i.e., culture, heritage, geography, etc.)
  • Able to display a history of winning, insightful strategy development
  • Strong research and synthesis skills, turning audience/cultural signals into actionable insight
  • Excellent presentation skills and the ability to tell a great story
  • Command of the analytical skills needed to anchor strategy on data
  • Professional, reliable, detailed, and clear in all internal and external communications
  • Represent oneself and agency professionally in all internal and external communications

Nice to have

Interest in focusing on faith-based/faith-informed work (specifically, work related to the person of Jesus)

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Similar Jobs for

Brand Strategy Director

8 matching positions

Brand Strategy Director

LERMA/ channels creativity for good through unmatched cultural intelligence, and...
Location
Location
United States , Dallas
Salary
Salary:
Not provided
lermaagency.com Logo
LERMA
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 7+ years of agency experience in brand strategy/brand planning/account planning
  • Experience in multicultural advertising and understanding the Hispanic audience
  • Kindness, no fear of having a divergent point of view (on the work or the world)
  • A hunger to learn about and experience life from someone else's perspective (i.e., culture, heritage, geography, etc.)
  • Able to display a history of winning, insightful strategy development
  • Excellent presentation skills and the ability to tell a great story
  • Mastery of primary research methodologies (including focus group moderation)
  • Command of the analytical skills needed to tell a story with data
  • Able to work efficiently and prioritize across multiple projects
  • A high level of accuracy and attention to detail
Job Responsibility
Job Responsibility
  • Direct brand strategy and foster growth on client accounts (i.e., on brand and business KPIs and scope)
  • Oversee and facilitate brand development process
  • Lead a team of strategists in consumer research, POVs, insightful creative strategy development, creative improvement and brand building
  • Collaborate with strategists, brand leadership, creative, media, analytics, and subject matter experts in the development and implementation of strategies
  • Participate in efforts to win new business
  • Contribute to brand strategy department thought leadership and insight development
  • Nurture brand strategy team growth through mentorship and training
What we offer
What we offer
  • Competitive salary based on experience
  • Paid company holidays
  • Paid vacation
  • Paid sick leave
  • Benefits – medical, dental, vision, life/ADD and short-/long-term insurance
  • Annual performance-based bonuses
  • 401K and annual profit-sharing plans
  • Fulltime
Read More
Arrow Right
New

Director, Brand Strategy & Messaging

The Xfinity Brand Strategy team's mission is to build strategy that positions Xf...
Location
Location
United States , Philadelphia
Salary
Salary:
Not provided
comcastadvertising.com Logo
Comcast Advertising
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Brand expertise — Expert knowledge of brand architecture, positioning frameworks, messaging hierarchy, and consumer insight methodologies across broadband, mobile, entertainment, and digital touchpoints
  • Research fluency — Proficiency with quant and qual methodologies and the ability to translate findings into actionable brand decisions
  • Stakeholder influence — Proven ability to align diverse, senior stakeholders and create clarity from ambiguity — translating complex challenges into brand frameworks the entire organization can execute against
  • Communication & presence — Impeccable written and verbal communication skills, comfortable presenting and negotiating at C-suite level, with obsessive attention to detail
  • Agility — A proactive self-starter who thrives in fast-paced environments, manages competing priorities with independent judgment, and drives initiatives across finish lines
  • Bachelor's Degree
  • 10 Years + relevant work experience
Job Responsibility
Job Responsibility
  • Lead Messaging & Positioning — Own the end-to-end process from Brand Planning Briefing through optimization, defining naming conventions, messaging hierarchies, and positioning frameworks that align business objectives with consumer needs
  • Champion the Xfinity brand — Serve as the voice of the consumer in every room, setting the strategic quality bar across all touchpoints and building scalable workflows leveraging tools like Adobe and Writer
  • Support the Rogers Xfinity brand — Extend Xfinity's messaging frameworks and governance standards to the Canadian market, serving as a strategic liaison for Rogers Xfinity go-to-market initiatives and ensuring cross-border brand consistency
  • Drive Brand Governance — Own the Brand Hub as the organization's single source of brand truth, oversee the review process across disciplines, and enable internal teams and agencies to execute messaging consistently
  • Lead stakeholder negotiations — Align business units (Product, Growth, Legal, Marcom) on unified messaging architecture, secure SLT signoff, and negotiate strategically compelling claims
  • Research & optimize — Conduct quant and qual research, in-market testing, and iterative feedback loops to sharpen positioning to turn findings into action
  • Define AI/agentic brand strategy — Establish the brand voice and governance frameworks that ensure all AI-powered tools output on-brand communications at scale
  • Lead and develop a team — Set the vision for the Messaging & Positioning pillar, and oversee internal and external partners
  • Consistent exercise of independent judgment and discretion in matters of significance
  • Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary
What we offer
What we offer
  • Medical, prescription, vision, and dental insurance
  • 401(k) savings plan with dollar-for-dollar matching up to the first 6% of your pay
  • Paid time off including eight observed company holidays and flex time
  • Exclusive perks + discounts, including tuition assistance, commuter benefits and more
  • Fulltime
Read More
Arrow Right

Associate Director, Brand Strategy

The Associate Director, Brand Strategy position serves within the Brand Strategy...
Location
Location
United States , New York
Salary
Salary:
130000.00 - 155000.00 USD / Year
inizioevoke.com Logo
Inizio Evoke
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years total business experience is required
  • 4+ years in pharmaceutical marketing or communications agency experience is required, with demonstrated career progress focused on expanding engagement and driving innovation
  • Bachelor's degree in life sciences, marketing, or communications
  • Experience developing successful pharmaceutical marketing strategies
  • Expertise with a focus on using insights, developing strategies into a brand plan, and working in a multi-platform ecosystem
  • Demonstrated people management experience
  • Can present marketing and strategic plans to main client decision makers
  • Demonstrated leadership in a collaborative environment
Job Responsibility
Job Responsibility
  • Proactively inform and develop new approaches, ideas, and services
  • Guide and serve as a go-to subject matter expert for a strategic point-of-view on specific client challenges or marketplace dynamics
  • Oversee the brand and communications direction of an account in partnership with the Account Lead and Creative Lead
  • Create and steward brand strategies, defining them and building them over multiple campaigns/activities
  • Frame thinking and place in its proper context by: Isolating a business' problems with a brand and communications can affect, Isolating the roles of the brand, communication, and communication channels within business plans—thinking for tomorrow and not just today
  • Promote the brand purpose and ensure that it lives across all main touch-points and communications
  • Identify additional opportunities for growing assigned accounts, both in the world and within the agency
  • Forge relationships with internal members of senior leadership, with diverse teams and departments (Creative, Account, etc.)
  • Track the success of campaign and accounts and manage the award submission process
  • Develop the skills of and mentor junior team members
What we offer
What we offer
  • Medical
  • Dental
  • 401(k)
  • Tuition reimbursement
  • Flexible time off
  • Fulltime
Read More
Arrow Right

Director, Strategy, Brand Partnerships

Working like a Creative Agency, we ensure that all our knowledge in the entertai...
Location
Location
United States , New York
Salary
Salary:
120000.00 - 130000.00 USD / Year
https://feverup.com/fe Logo
Fever
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 10+ years experience in a strategic brand partnerships role
  • Ability to generate innovative brand partnerships proposals that place insight at the heart
  • Excellent presentation and communication skills
  • An entrepreneurial can-do attitude
  • A self-starter and comfortable in ambiguity
  • Ability to think creatively and make data-driven decisions
  • Highly skilled in crafting slide decks and written pitch materials
  • Must have a Master’s degree or foreign equivalent in Business Administration, Management Science, Quantitative Methods, or a related field plus three (3) years of experience in the position offered or a related position
  • Must have three (3) years of experience with all of the following: Performing analysis including statistical modeling to ensure data-driven decision making using complex analytical tools including SQL, Data Cloud, or Metabase
  • Managing, analyzing, and visualizing client data using SQL, DataCloud, Metabase, DataStudio, Excel, Alteryx, Tableau, MicroStrategy, Airtable, or VBA to identify trends, forecast demand, and improve service delivery to clients
Job Responsibility
Job Responsibility
  • Lead a global team of strategists
  • Work collaboratively with the Brand Partnerships sales team to create innovative branded content and experiential responses
  • Generate ideas that place insight or fact at the heart and clearly demonstrate the benefit of working with Fever as a partner
  • Create responses that fit within the larger company strategy
  • Facilitate collaboration between internal teams
  • Produce compelling presentation decks that sell a vision with a clear narrative and strategy to internal and external stakeholders
  • Work to tight deadlines managing own and teams time effectively
  • Attend high-value client pitches in a lead strategist role
  • Work closely with the Creative Solutions team to ensure each concept is realized to a high standard
  • Write informative and engaging case studies that showcase key campaigns
What we offer
What we offer
  • Attractive compensation package consisting of base salary between $120k -130k and the potential to earn a significant bonus for top performance
  • Attractive compensation package of $160,000 per year
  • Opportunity to have a real impact in a high-growth global category leader
  • 40% discount on all Fever events and experiences
  • Health, dental and vision insurance
  • 401k pension plan enrollment
  • Wellhub membership
  • Possible travel across our markets
  • Responsibility from day one and professional and personal growth
  • Great work environment with a young, international team of talented people to work with
  • Fulltime
Read More
Arrow Right

Associate Director, Creative Strategy, Brand Partnerships

As the Associate Director, Strategy, Brand Partnerships in New York, you will be...
Location
Location
United States , New York
Salary
Salary:
120000.00 - 140000.00 USD / Year
https://feverup.com/fe Logo
Fever
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of experience in a strategic brand partnerships role or creative agency
  • Proven ability to generate innovative proposals that prioritize data-driven insights
  • Excellent presentation and communication skills essential for delivering high-level proposals
  • An entrepreneurial can-do attitude with comfort working in ambiguous, fast-paced environments
  • Highly skilled in crafting slide decks and written pitch materials
  • Fluency in English is essential for this global leadership position
  • Strong attention to detail and a collaborative, team-oriented approach
Job Responsibility
Job Responsibility
  • Generate innovative ideas that place insight or fact at the heart of every brand partnership
  • Lead the team in creating branded content and experiential responses that align with company strategy
  • Produce compelling presentation decks that sell a strategic vision and narrative to stakeholders
  • Attend high-value client pitches in a lead strategist role to secure major partnerships
  • Collaborate with the Creative Solutions team to ensure each concept is realized to a high standard
  • Identify new product opportunities in coordination with the Global Head of Brand Partnerships
  • Write informative and engaging case studies that showcase our key campaigns
What we offer
What we offer
  • Base Salary + Stock Options
  • 40% discount on all Fever events and experiences + free Candlelight voucher
  • Tax advantage programs like HSA, FSA, Dependent Care FSA, and Commuter Benefits
  • 401(k) Retirement Plan
  • Private health, dental and vision insurance with Cigna
  • Flexible Parental Leave: 8 weeks at 100% pay after 3 months, plus choice of extra 4 weeks at full pay or 8 weeks at 50% pay
  • Wellhub membership for gym and wellness access up to Bronze plan
  • Language learning support: English and Spanish lessons
  • Dynamic international team
  • Fulltime
Read More
Arrow Right

Director of Brand Strategy

TinyWins is seeking a Director of Brand Strategy to create foundational strategi...
Location
Location
Salary
Salary:
Not provided
tinywins.com Logo
TinyWins
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experience in crafting foundational brand strategies
  • Passion for all things brand and how it comes to life across strategy, verbal and visual identities, creative, web design, and marketing
  • An interest or experience in human behavior, archetypes, and psychology, with the ability to decipher clients’ needs and desires
  • Obsessive attention to detail and high standards for the work you put your name on
  • Curiosity and ability to learn quickly about various businesses and industries
  • Strong communication skills
  • Humility and confidence
  • Collaborative work style
  • Experience managing and mentoring strategists
  • Optimism and agility, a can-do attitude, and the ability to manage multiple priorities
Job Responsibility
Job Responsibility
  • Think: Synthesize complex information and uncover hidden meanings to develop foundational brand strategies
  • Manage: Inspire and manage the strategy team alongside co-founder/CSO Lillian Marsh
  • Write: Craft compelling strategic narratives, manifestos, etc.
  • Name: Lead naming workshops and ideation sessions for brands, companies, products, services, apps, and tokens
  • Workshop: Lead and facilitate engaging workshops with multiple client stakeholders and hold internal brainstorms with cross-functional teams
  • Speak: Be comfortable selling and presenting work with charm and enthusiasm to all clients at all levels
  • Lead: Own your workstreams and become the go-to expert for the brands you execute on
  • Improve: Bring your background, expertise, and outside thinking to shape processes and outputs
What we offer
What we offer
  • Competitive compensation
  • Remote work environment
  • Comprehensive healthcare: Medical, Dental, Vision
  • Flexible time off policy
  • Caring and nurturing team culture
  • Growth, ongoing development, and a constant desire to improve ourselves, processes, and business
  • Strong industry connections and exposure
  • Experience a new way of how agencies operate: open to new ideas and change
  • A team where curiosity and creativity are welcomed and encouraged
  • Fulltime
Read More
Arrow Right

Strategy Director (Experience Strategy) Healthcare

As a Strategy Director (Experience Strategy), you are passionate about experienc...
Location
Location
Canada , Montreal; Toronto
Salary
Salary:
110000.00 - 160000.00 USD / Year
valtech.com Logo
Valtech
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 10+ years of experience working with in healthcare and authorized to work in the U.S.
  • Highly strategic thinker
  • Experience designing and developing experience workshops for senior level clients
  • Experience leading stakeholder interviews with senior level clients
  • Experience with US Healthcare
  • Instinct to lead with vision and inspiration, and a core of deep knowledge about the healthcare space
  • Experience managing and mentoring junior strategists and sometimes, UX designers
  • Comfortable estimating and scoping client projects
  • Strong core domain knowledge in all aspects of the healthcare industry
  • Experience working on digital transformation projects for complex hospital systems
Job Responsibility
Job Responsibility
  • Identify and lead project discovery activities such as auditing and benchmarking, senior stakeholder interviews
  • Conduct user interviews alongside our user research team
  • Synthesize discovery findings into actionable insights and strategy direction for our UX, Design and Content strategy solutions
  • Develop KPI Frameworks, measurement and optimization plans
  • Develop healthcare and hospital centric (patient, family, physician) personas, identifying pain points, mapping customer journeys and making UX recommendations to our clients and experience design team
  • Partner with Healthcare executive leaders and new business teams to develop world class responses for new business pursuits
  • Play a key support role in end-to-end solutions from strategy through, information architecture and design and content strategy
  • Be a Healthcare focused strategy partner with a proven ability to navigate the complex dynamics of hospital systems and the ways that patients, caregivers, and clinicians engage with healthcare brands and services
  • Lead experience strategy for end-to-end hospital and healthcare system digital transformation efforts
  • Work at the intersection of experience design and technology solution, working with others on high-level requirements definition and the alignment of experiences and programs to the capabilities of technology platforms
What we offer
What we offer
  • A comprehensive insurance plan, where you can choose the module that best suits your needs—Gold, Silver, or Bronze. The employer may contribute up to 80% of your coverage depending on the selected module. This plan includes short- and long-term disability coverage
  • Dialogue via Sun Life provides virtual healthcare services, allowing you to consult with a healthcare professional for emergencies, prescription renewals, and more. You also have access to the Employee and Family Assistance Program, as well as a complete mental health support program
  • A $500 Personal Spending Account, which can be used for healthcare reimbursements, gym memberships, public transit passes, office supplies, or contributions to your RRSP through Valtech
  • A retirement plan where Valtech will match 100% of your RRSP contributions through a Deferred Profit Sharing Plan (DPSP), up to a maximum of 4%
  • Access to a flexible vacation under Valtech's policy to support your work-life balance, with 5 days available during your probation period and a prorated amount calculated for the remainder of the year
  • Personal Technology Reimbursement – $30/month for every employee-offered on day 1
  • We close during the winter holidays and offer flexible scheduling throughout the year
  • Fulltime
Read More
Arrow Right
New

Strategy Director

We Are Social is looking for a Director, Strategy, someone who lives for solving...
Location
Location
United States
Salary
Salary:
Not provided
wearesocial.com Logo
We Are Social
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of experience in a strategic planning capacity, strong preference for creative agency experience
  • Well versed in seeing and shaping ideas, ensuring creative is elevated beyond a collection of tactics
  • Passion for wider communications/marketing trends and culture as a whole
  • Well versed in in the power of social media
  • Leads by example, but empowers their team to express themselves through their work
Job Responsibility
Job Responsibility
  • Oversee social media strategy development by leading the development of innovative and effective social media strategies for our clients
  • Quickly and effectively get up to speed on new categories and clients with little context and time
  • Navigate conversations around processes and scopes in a clear and productive manner
  • Challenge client-asks for the sake of better output in a respectful way
  • Manage and mentor junior team members, by leading, inspiring and developing a team of social media strategists
  • Collaborate cross-functionally by working closely with creative, account management, and data teams to deliver outstanding results for clients
  • Proactively identify strategic POVs to share with the department, and/or the agency
  • Service multiple clients while overseeing more junior team members day-to-day work
  • Independently craft a variety of strategy deliverables from overarching brand and campaign strategy to more tactical plans such as comms framework and content briefs
  • Consistently write compelling creative briefs that translates the client's ask into actionable guidance and provides a provocative point of view to help steer creative ideation
What we offer
What we offer
  • Passport program lets you explore and work from one of our 18 other offices worldwide, including Paris, Singapore, Madrid, Dubai, London and more
  • Great snacks (Shoutout to Sheila who keeps the kitchen stocked)
Read More
Arrow Right