Brand Strategist

• Collaborate on media and marketing recommendations using a holistic media approach
• Support the creation and maintenance of strategic and integrated client media plans and marketing recommendations
• Utilize research and planning tools to help generate and support insights
• Current pulse on digital platforms, tools, and trends that are reshaping media and advertising every day
• Focus on details, including having strong data/rationale support recommendations
• Have an intimate knowledge of the client’s brand
• Be proactive: Show interest in constantly learning and growing
• Work collaboratively with multiple groups both internally and externally (client and partner agencies)
• Manage workflow and process procedures are followed and manage expectations accordingly
• Represent Canvas Worldwide professionally with clients and industry
• Ensure that deadlines are met, including managing expectations internally
• Manage accurate monthly budgets in conjunction with the Budget Manager
• Provide oversight of Assistant Media Planner to ensure work is 100% error-free
• Maintain proper documentation so information can be easily retrieved

• Strong proficiency and knowledge of Microsoft Office products
• MediaTools knowledge is a must
• Familiarity with Competitive systems (AdViews/Kantar)
• Working knowledge of Syndicated research tools (eg. MRI, Comscore, etc.)
• Excellent written and verbal communication skills
• Strong presentation skills, including experience building client decks and ability to communicate with internal managers and clients
• A self-starter who can drive projects from start to finish
• Must prioritize and handle multiple campaigns with flexibility and communicate priorities to assistant media planners
• Strong organizational and analytical skills
• Extremely detail-oriented and precise
• Proven ability to maintain strong internal, external, and client relationships
• Bachelor’s degree required
• 2-4 years of experience in Media Strategy / Planning

Previous experience in automotive is a plus but not necessary

Generous medical, dental, vision, pet insurance, commuter benefits, disability and life insurance coverage, 401(k) matching, up to 14 holidays per year, a “Do Good Day,” and unlimited PTO