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The Telegraph is evolving its reader-first, subscriptions-first approach to commercial partnerships. We are moving beyond traditional branded content to build long-term, editorially aligned partnerships rooted in audience insight, first-party data and creative storytelling. Our Editorial Integrated Partnerships (EIPs) place brands at the heart of paid-for editorial initiatives, delivering meaningful value for clients, readers and The Telegraph alike. These partnerships drive strong commercial results, create a premium advertising environment and support subscription growth. As Brand Partnerships Lead, you will be responsible for proactively and reactively driving partnership revenue across a portfolio of clients and agencies, while contributing towards quarterly revenue targets. Working closely with fellow Brand Partnership Leads, you will develop and pitch best-in-class partnership ideas, lead negotiations and manage complex commercial collaborations from inception to execution. This role requires a commercially driven and creatively minded individual with strong communication and stakeholder management skills, capable of delivering innovative, editorially aligned partnerships that achieve meaningful results for both brands and audiences.
Job Responsibility:
Build and manage strong relationships across a portfolio of key agencies and clients, driving partnership opportunities and revenue growth alongside the client team
Ensure The Telegraph remains front of mind for priority brands through excellent relationship management at all levels
Contribute towards achieving quarterly Editorial Integrated Partnerships (EIP) revenue targets
Manage and accurately forecast your own pipeline, ensuring opportunities are progressed effectively
Lead the proactive development and pitching of innovative, editorially aligned partnership ideas across key clients and agencies
Create compelling commercial propositions that align with TMG's strategic objectives, editorial vision and audience insights
Lead complex partnership negotiations and collaborate with internal stakeholders to ensure campaigns are delivered successfully and on time
Maintain excellent communication and project management standards across all stages of the partnership process
Champion best practice internally and externally, building a reputation for delivering market-leading creative ideas and commercial solutions
Collaborate closely with Partnerships, Digital and Innovation teams to drive innovation and position TMG as a market leader in editorial partnerships
Requirements:
Experience within a media owner, media agency or creative agency, with a proven track record of pitching and closing high-value cross-platform campaigns
Strong commercial mindset with the ability to adapt to TMG's editorial and subscriber-first strategy
Confident operating in a fast-paced, transformational environment and positioning TMG as a premium publisher
Strong agency and client relationships, ideally across Business, Lifestyle, Luxury or Sport sectors
Proven ability to influence and sell to senior-level clients and agency stakeholders
Experience across multiple commercial categories, particularly Travel, Retail, Business and Finance
Excellent organisational, communication and stakeholder management skills
Strong pitch and presentation experience, with the ability to develop compelling commercial ideas
Experience delivering integrated, multi-disciplinary partnership campaigns across editorial, advertising and digital
Strong understanding of audience insight, research and data, with good attention to detail