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Brand Marketing Specialist

United States, Salt Lake City · Job Posted May 04, 2026
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Job Description

HF Sinclair is seeking a Brand Marketing Specialist based in Salt Lake City, UT. The Brand Marketing Specialist will play a critical role in supporting the Brand Marketing Team with key support of programs and tactical delivery.

Job Responsibility

  • Support leadership with day-to-day marketing initiatives and projects
  • Assist with social media campaigns, posting, monitoring, and coordination with the marketing agency
  • Gather and review marketing data and work with the Analytics team to understand campaign performance
  • Update and maintain marketing reports, dashboards, and post-campaign summaries
  • Maintain the annual Brand Marketing Calendar
  • Coordinate requests to use Sinclair brand logos and materials, following brand guidelines
  • Support loyalty program activities, including DINOPAY updates, promotions, and email campaigns, working with cross‑functional teams
  • Update our website presence and review escalation process
  • Maintain and support Salesforce reporting related to Brand Marketing activities
  • Coordinate and organize brand marketing materials, including presentations, newsletters, quarterly playbooks, and internal communications
  • Special assignments or tasks assigned to the employee by their supervisor, as determined from time to time in their sole and complete discretion

Requirements

  • A minimum of 1 to 3 years related work experience is required
  • Bachelor's Degree in Marketing or related Business Degree
  • Basic Graphic Design – Adobe Creative Cloud Suite
  • Applied, business‑driven use of AI LLMs to improve marketing outcomes
  • Social media understanding of platforms, trends, audiences, etc.

Nice to have

  • Intermediate Graphic Design – Adobe Creative Cloud Suite
  • Salesforce Marketing Cloud Journey Design & Creation

What we offer

  • Medical Insurance
  • Vision Insurance
  • Dental Insurance
  • Paid Time-Off
  • 401(k) Retirement Plan with match
  • Educational Reimbursement
  • Parental Bonding Time
  • Employee Discounts

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