Brand Marketing Manager - Japan Job at Speak (Tokyo)

Manager, Partnership & Cards Marketing, Japan

This position is responsible for developing and executing marketing strategies f...

Location

Japan , Tokyo

Salary:

Not provided

Marriott Bonvoy

Expiration Date

Until further notice

Requirements

Bachelor’s Degree in Marketing, Business Management, Communications or any relevant disciplines
5 years+ of experience with a track record of driving business outcomes in various marketing roles, including digital marketing, b-to-c channel marketing, brand marketing or partnership development
Minimum 3 years of working experience in campaign management
Agency experience will be preferred
Excellent written and verbal communication skills in Japanese and English
Ability to effectively influence both internal and external stakeholders across all levels of the organization
Good computer skills on MS Word, Excel, and PowerPoint
Customer relationships & global mindset
Attention to details, organized with strong execution ability

Job Responsibility

Developing and executing marketing strategies for Marriott International’s partnerships in South Asia
Executing campaigns designed to build partnership program awareness, promote products and services, and generate leads to meet partnership KPIs
Evaluating the success of marketing campaigns based on key performance metrics
Fully own and manage marketing budget for respective partnership projects
Coordinating with internal functional teams to develop new products launch or business as usual marketing campaigns
Analyzing data from various sources to identify opportunities for improving marketing strategy
Creating an online presence for businesses through effective use of social media and digital channels
Coordinate and develop digital media plan with our agency to achieve partnership objectives
Develop offline plan to build lower & upper funnel marketing strategies along with media agencies
Managing all aspects of marketing initiatives from initial point of contact to closure

Fulltime

Marketing director / luxury brand

Our client is a well-known luxury brand specializing in high-end confectionery, ...

Location

Japan , Tokyo

Salary:

8400000.00 - 12000000.00 JPY / Year

Randstad

Expiration Date

July 02, 2026

Requirements

Minimum 10 years of experience in marketing, communication or merchandising
food, retail or luxury industry is a plus
Bachelor’s degree or above in Marketing / Communication or Business Management
MBA is a plus
Business-level Japanese and English language skills
French is a plus
Creative, innovative mindset with an interest in the company’s products
Proactive, agile and entrepreneurial personality with self-learning capabilities
Strong people management skills and sense of responsibility

Job Responsibility

Design in collaboration with France Headquarters the product marketing policy for Japan (product offer, seasonality, pricing, creation of themes, marketing events...)
Analyze the performance of the categories, products and market, and study the trends to identify opportunities of development and make correctives actions for the marketing plan
Support the products training activities for the retail boutiques and establish clear visual merchandising guidelines for in-store presentation
Harmonize with France the packaging and window designs when relevant and develop Japan-specific ones otherwise, in line with the marketing themes and seasonal events
Propose and implement process improvements and marketing actions to ensure a high level of satisfaction in terms of customer experience
Lead the digital activities of the Maison, manage and upgrade the company's website and boost the communication on SNS and with influencers
Manage the development of new projects in line with criteria of ambition, profitability, sales and timing, in line with the company's expectations
Support the process of production forecasting and budget planning by providing data about products, quantities and sales mix, in collaboration with other departments
Work and manage the relationship with the suppliers for PR, packaging, and web operations

What we offer

健康保険
厚生年金保険
雇用保険
土曜日
日曜日
祝日

Fulltime

Manager, Lifecycle Marketing

Lead lifecycle automation, segmentation, and experimentation for Disney+ Japan t...

Location

Japan , Minato-ku

Salary:

Not provided

Disney

Expiration Date

Until further notice

Requirements

5+ years in lifecycle/CRM/retention or related marketing roles (subscription or streaming a plus)
Experience with ESP/CRM and marketing tech (e.g., Braze, Salesforce MC, Marketo, Adobe) is a plus
Proven track record using data and experimentation to improve customer experience and deliver business outcomes
Native-level Japanese and business-level English
Degree in Business, Marketing, Economics, or related field preferred but not required

Job Responsibility

Lead lifecycle automation, segmentation, and experimentation for Disney+ Japan to drive ongoing engagement, reduce churn, and support business-critical KPIs
Set the strategic direction for lifecycle campaigns in partnership with Japan Growth, Brand Marketing, Content Programming, Creative, Legal, Analytics, and International Product Marketing teams
Oversee planning, execution, and optimization across owned channels (email, push, in-app), ensuring operational excellence (localization, QA, legal compliance) and clear, measurable impact on retention and engagement
Lifecycle calendar ownership: Build and manage the lifecycle content calendar for Japan
identify key drivers of viewership and engagement across owned channels
coordinate win-back and prospecting activities
Campaign delivery: Lead end-to-end execution with internal teams and external partners/vendors
uphold high standards for QA, localization, legal approvals, and on-time delivery
Cross-functional collaboration: Work closely with Brand Marketing, Content Programming, Creative, Legal, Analytics, other APAC lifecycle leads, and global operations to execute cohesively and share learnings
Data & experimentation: Define hypotheses, design and run controlled tests (including holdouts) to drive upsell, incremental reconnects, engagement lift, and churn reduction

Assistant Brand Manager

Hybrid & Flexible working style; Assistant Brand Manager @ global FMCG

Location

Japan , Tokyo

Salary:

5000000.00 - 8500000.00 JPY / Year

Randstad

Expiration Date

January 05, 2027

Requirements

2 to 5 years of professional background in brand marketing, with a preference for the FMCG sector, involving accountability for a segment of the brand's profit and loss statement
Offer essential support or assume a leading capacity in orchestrating projects, guaranteeing the seamless implementation of brand strategies and product debuts
Partner with interdisciplinary teams to reach project goals
Aid in the strategy and rollout of new offerings, including synchronizing the launch of various product variants (SKUs)
Adapt to and support accelerated development timelines
Assist the Senior Brand Manager in managing the brand from a 360-degree perspective
Participate in the rejuvenation of core products, ongoing maintenance, and the release of seasonal or special-edition items

Job Responsibility

Drive business growth by rolling out HQ promotional activities and leading store design projects
Ensure boutiques meet Maison standards on time and budget
Analyze market trends to strengthen the brand image in Japan

What we offer

健康保険
厚生年金保険
雇用保険
土曜日
日曜日
祝日

Fulltime

Marketing Lead

We’re looking for a bold, strategic Marketing Leader to accelerate one of Eucaly...

Location

Japan , Tokyo

Salary:

Not provided

Eucalyptus

Expiration Date

Until further notice

Requirements

10+ years in high-growth marketing (agency or D2C/e-commerce)
Deep understanding of Japanese consumer behaviour
Strong leadership experience — growing teams, coaching talent, setting performance standards
Confident directing creative that stands out in a conservative market
Strong analytical, operational and financial skills
Fluent, clear communicator (Japanese essential
English a plus)

Job Responsibility

Drive the full marketing strategy across creative, performance, PR, CRM and brand
Manage capital allocation and optimise acquisition cost at scale
Build and lead a high-performing local team
Deliver trusted, culturally resonant messaging for Japanese consumers
Work cross-functionally with Product, Operations, and Clinical teams
Report directly to the General Manager Japan, with support from global functional leads

What we offer

Access learning budgets (includes language learning)
shadow peers in other teams
learn from a global knowledge-sharing culture
Enjoy wellness budgets
mental health support through our Employee Assistance Program
annual health checks
flu shots
work from anywhere policy

Fulltime

Brand Manager, Prevenar /Gobik Marketing

Prevenar/Gobik/Ticovac marketing team, Vaccine Commercial Strategy, Primary Care...

Location

Japan , Tokyo

Salary:

Not provided

Pfizer

Expiration Date

Until further notice

Requirements

BA or BS required
More than 5 years’ experience in pharmaceutical commercial experience (brand marketing, digital marketing and/or sales) is required
Fluently communicate in Japanese and English in both written and spoken
Strategic thinking and ability to clearly articulate business direction and priorities
Strong Leadership, project management, coordination skills across large groups of cross-functional teams
Understand analytic tools/methods, demonstrate the ability to collect customer insights, translate it to implications which leads to the robust brand strategy
Strong presentation skills in both English and Japanese
Builds broad accountability, trusts, adapts own style to fit needs of the situation and individual
Be agile and encourages experimentation through testing, learning, adapting and iterating to improve outcomes

Job Responsibility

develop and implement commercial strategy of Prevenar 20 Adult, Prevenar 20 Pediatric, Gobik in Japan
Lead a DTC campaign to increase awareness and vaccination rates for elderly NIP as Prevenar 20 Adult is introduced into NIP
Understand overall vaccine market as well as adult pneumococcal vaccine market and pediatric vaccine market in Japan with full responsibility of short and mid-term brand strategy
Responsible for developing metrics, customer insights-focused market research plan
Develop robust brand strategy and the annual operating plan
Manage marketing budget and ensure related spends are completed within budget and on time
Define effective channels to deliver key brand messages in close collaboration with omni-channel marketing/customer facing group
Closely work with colleagues who mainly work for KOLs to develop medical societies/KOLs strategy, demonstrate operational management for local congresses

Fulltime

General Manager

The General Manager will be responsible for all aspects of the operation, includ...

Location

Japan , Okinawa

Salary:

Not provided

Marriott Bonvoy

Expiration Date

Until further notice

Requirements

2-year degree from an accredited university in Business Administration, Hotel and Restaurant Management, or related major
8 years’ experience in the management operations, sales and marketing, finance and accounting, or related professional area
OR 4-year bachelor's degree in Business Administration, Hotel and Restaurant Management, or related major
6 years’ experience in the management operations, sales and marketing, finance and accounting, or related professional area
previous work experience in Japan as a General Manager or Hotel Manager
luxury brand experience
proven experience leading hotel operations
strong sales & marketing leadership
food & beverage flair
strong financial acumen

Job Responsibility

Functions as the primary strategic business leader of the property with responsibility for all aspects of the operation
verifies implementation of service strategy and initiatives
holds property leadership team accountable for strategy execution
guides their individual professional development
verifies that sales engines are leveraged and initiates independent and proactive sales activities
builds owner loyalty through proactive communication
actively involved in the local community
builds strong relationships with local officials, businesses, and customers

What we offer

chance to be proud of the work you do and who you work with
opportunity to join a portfolio of brands with Marriott International
chance to begin your purpose, belong to an amazing global team, and become the best version of you

Fulltime

Intern, Brand Marketing

Marriott International offers students the opportunity to find an internship tha...

Location

Singapore , Singapore

Salary:

Not provided

Marriott Bonvoy

Expiration Date

Until further notice

Requirements

Undergraduate in Social Sciences, Business Management, Economics or Marketing preferred
Singaporean, Singapore Permanent Resident Holder or valid student pass / work holiday pass
Eligible for undergraduate in a Singapore registered university program / undergraduate or graduate of a university in Singapore, Australia, France, Germany, Hong Kong, Japan, New Zealand, Switzerland, United Kingdom or United States
Prepared to commit to a six months’ internship
All employees must maintain a neat, clean and well-groomed appearance per Marriott standards

Job Responsibility

Market Research (10%): Help conduct comprehensive market research to identify key trends, consumer preferences, in Japan and India
Campaign Support (50%): Assist in the development and execution of marketing campaigns to promote Marriott Bonvoy, Premium and Select brands. Collaborate with cross-functional teams including brand management, PR, and media to ensure campaign alignment with brand objectives. Work closely with the appointed creative agency for content creation and development of marketing materials against the media plan. Work with in-market teams to deploy content in key source markets
Partnership Opportunities (15%): Support the identification and management of strategic partnerships and collaborations with brands / KOLs to enhance visibility of the campaigns and drive business objectives in the region
Performance Analysis (15%): Assist in tracking and analyzing marketing campaign performance metrics, including search volume, brand lift studies, and conversion rates. Generate insights to optimize future marketing initiatives and drive business results
Brand support (10%): Coordinate cross functionally for tactical executions for brands, new hotel openings, key cultural activations like world sleep day, yoga day, beer day, etc.

What we offer

Enriching and memorable learning experience
Innovative learning environment
On-the-job training, coaching, and support
Opportunity to build skills and gain exposure in the exciting world of hospitality

Fulltime

Brand Marketing Manager - Japan

Speak

Location:
Japan , Tokyo

Category:
-

Contract Type:
Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Nice to have:

Additional Information:

Job Posted:
February 18, 2026

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