Brand Marketing & Activation Analyst Job at Pepsico (New Cairo)

Sr. Marketing Analyst, Commerce Marketing – Shopper

The PepsiCo Commerce Marketing team is seeking a strong, collaborative Sr. Marke...

Location

United States , Chicago

Salary:

88200.00 - 147650.00 USD / Year

Pepsico

Expiration Date

Until further notice

Requirements

BBA in Business or Marketing required
Proven ability to develop marketing programs with the full consumer path to purchase in mind to build brands with shoppers in ways that resonate with the brand’s equity
Strong leadership skills with demonstrated ability to effectively collaborate, cultivate relationships, communicate, and influence in a matrix environment
Strong analytical skills with the ability to translate data, financials, consumer and shopper insights into actionable customer recommendations
Strong verbal and written communications with ability to persuasively sell
Agency Management experience preferred
Demonstrates a strong ability to handle competing priorities and objectives
Advanced PowerPoint and Excel skills

Job Responsibility

Help architect holistic shopper marketing strategies for assigned C&G and Drug Channel customers, identifying key business challenges and future growth opportunities
Translate consumer, shopper, and customer insights into digital, media, and in-store marketing programs, leveraging retailer- specific opportunities to drive relevance, conversion, and measurable impact
Partner with Beverage sales teams to sell in shopper programs that align with customer strategies and Joint Business Plans
Drive internal and external alignment by collaborating with brand teams, customer teams, agencies, and cross-functional partners throughout program development, execution, and post-analysis
Strategic collaborator in media planning and creative development, working closely with retail media team and design partners, briefing to deliver campaigns grounded in customer strategy, retail media capabilities and shopper insights
Champion new ways to engage shoppers across the path to purchase, tailored to the nuances of convenience, gas, and drug retail formats
Oversee and manage shopper marketing budgets across assigned customers and portfolio initiatives, ensuring strong ROI and disciplined spend
Analyze program performance and provide clear, actionable recommendations to optimize future shopper marketing plans
Support activation of customer-specific digital and retail tools, driving awareness and adoption across internal stakeholders (brand teams, KAMs, cross-functional leads)

What we offer

Bonus based on performance and eligibility target payout is 8% of annual salary paid out annually
Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement
Medical, Dental, Vision, Disability, Health, and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan

Fulltime

Senior Marketing Analyst

This is where creativity meets strategy. As a member of the Baxter Marketing tea...

Location

United States , Deerfield

Salary:

80000.00 - 110000.00 USD / Year

Baxter

Expiration Date

Until further notice

Requirements

2+ years of experience in Marketing or Sales, preferably in healthcare or medical devices
Bachelor’s degree in Business, Marketing, Communications, or a related field
Strong interpersonal skills with a passion for connecting with people and driving engagement
Experience developing and executing social media strategies, especially in clinical or healthcare settings
Comfortable with travel and working in a fast-paced, collaborative environment
Driven, curious, and eager to make a meaningful impact quickly

Job Responsibility

Own and execute all downstream marketing activities for the brand, including go-to-market strategy, budget management and sales execution
Develop and implement comprehensive customer programs, training initiatives, and conference strategies
Build and lead a clinical social media strategy in partnership with Marketing Communications to engage both healthcare professionals and patients
Collaborate cross-functionally with sales, clinical, and upstream marketing teams to ensure alignment and impact
Travel as needed to engage with customers, support sales teams, and represent the brand at key events

What we offer

Support for Parents
Continuing Education/ Professional Development
Employee Heath & Well-Being Benefits
Paid Time Off
2 Days a Year to Volunteer
medical and dental coverage that start on day one
insurance coverage for basic life, accident, short-term and long-term disability, and business travel accident insurance
Employee Stock Purchase Plan (ESPP)
401(k) Retirement Savings Plan (RSP)
Flexible Spending Accounts

Fulltime

Senior Marketing Analyst

This is where creativity meets strategy. As a member of the Baxter Marketing tea...

Location

United States , Deerfield

Salary:

80000.00 - 110000.00 USD / Year

Baxter

Expiration Date

Until further notice

Requirements

2+ years of experience in Marketing or Sales, preferably in healthcare or medical devices
Bachelor’s degree in Business, Marketing, Communications, or a related field
Strong interpersonal skills with a passion for connecting with people and driving engagement
Experience developing and executing social media strategies, especially in clinical or healthcare settings
Comfortable with travel and working in a fast-paced, collaborative environment
Driven, curious, and eager to make a meaningful impact quickly

Job Responsibility

Own and execute all downstream marketing activities for the brand, including go-to-market strategy, budget management and sales execution
Develop and implement comprehensive customer programs, training initiatives, and conference strategies
Build and lead a clinical social media strategy in partnership with Marketing Communications to engage both healthcare professionals and patients
Collaborate cross-functionally with sales, clinical, and upstream marketing teams to ensure alignment and impact
Travel as needed to engage with customers, support sales teams, and represent the brand at key events

What we offer

Support for Parents
Continuing Education/ Professional Development
Employee Heath & Well-Being Benefits
Paid Time Off
2 Days a Year to Volunteer
medical and dental coverage that start on day one
insurance coverage for basic life, accident, short-term and long-term disability, and business travel accident insurance
Employee Stock Purchase Plan (ESPP)
401(k) Retirement Savings Plan (RSP)
Flexible Spending Accounts

Fulltime

Marketing Comms Analyst

We are looking for a Marketing Comms Analyst to support campaign execution and c...

Location

United States , St Paul

Salary:

Not provided

Robert Half

Expiration Date

Until further notice

Requirements

Experience in marketing, communications, or a related analyst role
Proficiency with Canva for creating social media graphics and visual content
Working knowledge of social media platforms and content development best practices
Familiarity with direct mail coordination, print production, or vendor-managed marketing projects
Ability to conduct competitive analysis and summarize findings in a clear, useful format
Experience with CRM marketing tools such as HubSpot
Strong organizational skills with the ability to manage multiple priorities effectively

Job Responsibility

Develop branded social media content using Canva and tailor messaging for various digital channels
Plan and coordinate direct mail projects, including scheduling, print production follow-up, and communication with external vendors
Manage project timelines for marketing deliverables to help campaigns launch accurately and on schedule
Research competitor activity, messaging, and market trends to provide actionable insights for the team
Organize and maintain marketing materials, campaign details, and performance information for ongoing reference
Collaborate with internal stakeholders to refine promotional content and ensure consistency across communications
Support CRM and digital marketing activities by helping prepare audience-facing materials and campaign assets

What we offer

medical
vision
dental
life insurance
disability insurance
401(k) plan

Fulltime

Senior Marketing Data Analyst - Social Analytics Lead

The Global Marketing Engines and Experiences (E&E) team within Microsoft is resp...

Location

United States , Redmond

Salary:

106400.00 - 203600.00 USD / Year

Microsoft Corporation

Expiration Date

Until further notice

Requirements

Master's Degree in Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 2+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis
OR Bachelor's Degree in Statistics, Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 4+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis
OR equivalent experience
Master's Degree in Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 6+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis
OR Bachelor's Degree in Statistics, Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 8+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis
OR equivalent experience

Job Responsibility

Social Listening & Brand Intelligence: Own the end-to-end social listening strategy and execution to monitor brand health, product sentiment, campaign performance, customer feedback, and emerging trends across all Microsoft properties and competitive landscapes
Build and optimize social analytics frameworks that connect social conversations, influencer content, and competitive activities to business outcomes including brand perception, share of voice, registrations, and pipeline performance
Identify patterns, sentiment drivers, and conversation trends in social data to inform brand positioning, content strategy, and crisis response protocols
Establish measurement standards and KPIs for social listening programs across E&E and partner organizations
Influencer Analytics & Measurement: Design and implement comprehensive influencer analytics frameworks to measure influencer impact, reach, engagement quality, sentiment influence, and return on investment across paid and organic social campaigns
Integrate Sprinklr influencer data with campaign performance systems (Adobe, Marketo) to attribute influencer activities to key outcomes like registrations, content engagement, and customer advocacy
Develop executive-ready influencer performance dashboards that clearly communicate influencer contribution to brand awareness, consideration, and demand generation
Partner with Brand and PMM teams to optimize influencer selection, content strategies, and investment allocation based on data-driven insights
Competitive Intelligence & Market Positioning: Own competitive intelligence reporting and analysis, tracking competitor social strategies, share of voice, sentiment trends, campaign tactics, and market positioning across key product categories and business segments
Surface emerging threats, opportunities, and market shifts through proactive social monitoring and deliver timely, actionable competitive insights to Brand, PMM, CI, and senior leadership

Fulltime

Marketing Project Manager, Brand and Comms

As a Marketing Project Manager, Brand and Comms, you are passionate about experi...

Location

Canada , Toronto

Salary:

70000.00 - 115000.00 CAD / Year

Valtech

Expiration Date

Until further notice

Requirements

Bachelor’s degree in Marketing, Communications, Business, or related field (or equivalent experience)
5+ years of experience in project management within brand marketing, PR, or communications
Strong understanding of public relations, analyst relations, and awards processes
Experience managing agencies and external partners
Exceptional organizational and time management skills
Strong communication and stakeholder engagement skills
Ability to balance strategic thinking with flawless execution
Strong writing and editing skills to support PR and awards submissions
Relationship builder with media, analysts, and internal teams
Collaborative, adaptable, and detail-oriented

Job Responsibility

Oversee the delivery of brand marketing initiatives including analyst relations, industry awards, PR campaigns, and thought leadership programs
Partner with external PR agencies and internal stakeholders to coordinate media outreach and maintain relationships with journalists and analysts
Manage awards submission calendars, content creation, and cross-team inputs to ensure deadlines are met
Support the creation and dissemination of press releases, case studies, and brand storytelling assets
Define project scope, objectives, deliverables, and timelines in collaboration with stakeholders and the marketing teams
Develop and manage detailed project plans, schedules, and budgets for brand marketing campaigns
Track progress, manage risks, and resolve project roadblocks
Coordinate cross-functional input from design, content, digital, and product marketing teams
Keep global comms calendar up to date, working closely with Regional and Functional leaders
Serve as the primary point of contact for project updates across marketing leadership, PR agencies, and analyst firms

What we offer

A comprehensive insurance plan, where you can choose the module that best suits your needs—Gold, Silver, or Bronze. The employer may contribute up to 80% of your coverage depending on the selected module. This plan includes short- and long-term disability coverage
Dialogue via Sun Life provides virtual healthcare services, allowing you to consult with a healthcare professional for emergencies, prescription renewals, and more. You also have access to the Employee and Family Assistance Program, as well as a complete mental health support program
A $500 Personal Spending Account, which can be used for healthcare reimbursements, gym memberships, public transit passes, office supplies, or contributions to your RRSP through Valtech
A retirement plan where Valtech will match 100% of your RRSP contributions through a Deferred Profit Sharing Plan (DPSP), up to a maximum of 4%. You can start contributing to your RRSP immediately, and to the DPSP after 3 months. The vesting of the DPSP will be after a 24 months of service
Access to a flexible vacation under Valtech's policy to support your work-life balance, with 5 days available during your probation period and a prorated amount calculated for the remainder of the year
Personal Technology Reimbursement – $30/month for every employee-offered on day 1
We close during the winter holidays and offer flexible scheduling throughout the year, so you can enjoy those sunny Friday afternoons—provided your weekly hours are completed

Graduate Analyst - Customer Experience & Marketing

Launch Your Career with Our Graduate Program; The Customer Experience & Marketin...

Location

United States , Reston

Salary:

Not provided

Volkswagen AG

Expiration Date

Until further notice

Requirements

Applicant must have completed an undergraduate degree (minimum) within the past 1 months (December 2024 or later)
Preferred degree in Marketing, Communications, Business Administration, Digital Media, or related field
Graduate Program begins on July 27 2026. Applicant must be available to start on that date
Familiarity with design and collaboration tools such as Figma
Strong written and verbal communication skills
Ability to interpret data and translate insights into actionable strategies
Organizational and project management skills, with attention to detail
Proficiency in Microsoft Office (Excel, PowerPoint, Word)
Strong collaboration and cross-functional teamwork
Analytical thinking and problem-solving

Job Responsibility

Develop and document processes for assessing partnership and sponsorship opportunities
Research and evaluate new partnership opportunities to expand Volkswagen’s brand reach
Support planning, execution, and reporting for partnership activations, events, and campaigns
Assist in developing program KPIs, improving event processes, and ensuring cross-functional alignment
Support the rebranding and relaunch of merchandising programs and vendor onboarding processes
Coordinate administrative tasks such as budget support, event logistics, and departmental process optimization
Support the Volkswagen Dealer Digital Program (VWDDP) through webinar coordination, content development, and event execution
Monitor dealer advertising compliance, reviewing submissions and analyzing dealer media spend and performance
Contribute to the Dealer Marketing Program (DMP) by maintaining communications and tracking updates
Assist with development of the Monthly Media Overview (MMO) and coordination of partner meetings

Merchandise Planner - International Ops

This is an exciting opportunity to join a leading global retail brand, partnerin...

Location

United States , Reynoldsburg

Salary:

30.00 - 34.00 USD / Hour

Aquent

Expiration Date

Until further notice

Requirements

3-5 years of experience in analytical roles such as merchandise planning, inventory deployment, demand forecasting, finance, or logistics
High level of technical proficiency using Microsoft Excel, PowerPoint, and Access
Excellent statistical and quantitative analysis skills
Demonstrated ability to manage multiple priorities and interact effectively with various customer types and levels
Exceptional communication, prioritizing, and problem-solving skills
A strong team player mentality with a commitment to fostering teamwork among associates
Bachelor's Degree or equivalent experience required

Job Responsibility

Manage sales plans and inventory levels specifically for the European digital channel
Collaborate with our global digital team to understand market trends, identify nuances, and assess risks/opportunities to achieve business objectives
Analyze and drive business performance and trends, ensuring assortment strategies maximize growth potential through effective assortment planning and tiering analysis
Provide critical input to monthly planning forums, aiming to optimize inventory across multiple distribution centers and operating models based on merchandise and sales trends
Partner closely with merchandising teams to support assortment goals, product launch cadences, and markdown strategies
Ensure digital active dates are accurate and information flows seamlessly through internal assortment and digital activation tools
Oversee that international exclusive products progress through the product development process and that all necessary attributes are populated for our digital platforms and franchise data handoff
Cultivate strong relationships with cross-functional teams, building credibility through clear and effective communication
Respond promptly to ad hoc requests from various cross-functional teams
Manage merchandise inventory levels within the European distribution center, ensuring accurate ring-fencing across channels through inbound receipt tracking and collaboration with other planners, demand forecasters, and deployment analysts

What we offer

subsidized health, vision, and dental plans
paid sick leave
retirement plans with a match

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Brand Marketing & Activation Analyst

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